Yu Chengdong： It’s not easy to bring the new M7 back to life.

On October 7th, the reporter of Nanduwan Caishe learned from Huawei that the new M7 designed jointly by Huawei and Celestial Automobile was set to exceed 50,000 units on the 25th day of listing, and 7,000 units were set to hit a new high on October 6th. Yu Chengdong, managing director of Huawei, CEO of BG and chairman of BU, a smart car solution, said in a circle of friends: "Since the release of the new M7 on September 12th, the first sale has exceeded 50,000 units. Yesterday, 3500 sets, today, 7000 sets, these two days, more than 10,000 sets, creating a miracle. Congratulations to the smart car selection team and step up high-quality mass delivery. "

On September 12th, AITO’s new M7 series was officially launched, positioning itself as a luxury intelligent driving medium and large SUV with great wisdom, large space and super safety. At the press conference, Yu Chengdong introduced that he has invested 500 million yuan in the new M7 series of AITO, using solid materials and the best technology, bringing users the ultimate experience that is more advanced than far ahead.

According to reports, the new M7 in Wenjie is equipped with HUAWEI ADS 2.0 high-order intelligent driving system, which is the first to realize high-speed and urban high-order intelligent driving without relying on high-precision maps. It is expected that in December this year, the urban intelligent driving pilot assistance (urban NCA) will realize the intelligent driving experience that can be opened all over the country.

As a 250,000-class luxury medium and large SUV, the new M7 fully considers the needs of family travel, and the effective space in the big five-seat car reaches 3338 mm. At the same time, the six-seat layout is more flexible, and the overall space of the front, middle and rear three rows reaches 2605mm, which makes the six-seat and four-seat modes also have spacious interior space.

At the launch conference of the new M7, Yu Chengdong held a delivery ceremony for the small customers during the Chengdu Auto Show. The new M7 was delivered immediately after the launch, which greatly shortened the waiting period for users to place orders and improved the car purchase and car use experience of consumers. As the new M7 set a new high, Yu Chengdong also sighed with emotion: "It’s not easy to come back to life. Thanks to the hard work of the soldiers of Zhixuan Car, Car BU and related departments, thank them and congratulate them. "

In July this year, at the 14th China Automotive Blue Book Forum, Yu Chengdong once said that automobiles are Huawei’s only loss-making business. In 2022 alone, the R&D investment will reach 1.5 billion yuan, especially in the research and development of autonomous driving, accounting for 70% to 80%, and the number of R&D personnel is as high as 7,000, which is definitely a burning business.

According to Huawei’s business performance in the first half of 2023, the revenue of smart car solutions business is 1 billion yuan, which only accounts for a small part of Huawei’s business map.

It is worth noting that Huawei continues to develop its automotive business. On September 25th, Huawei held a new product launch conference in Shenzhen. The first car of Huawei’s smart car selection business, Zhijie S7, was also officially unveiled and will be officially released in November this year. Yu Chengdong said: "Intelligent S7 will surpass Model S in all specifications". The M9 is scheduled to be officially released in December, and Yu Chengdong said it will be "the best SUV within 10 million".

On April 1st this year, at the China Electric Vehicle committee of 100 Forum (2023), Yu Chengdong also said that Celes was the first partner of Huawei’s smart car selection model, but it was no longer the only one. Next, there are a number of cooperative car companies under Huawei’s intelligent selection mode, including BAIC, Chery and Jianghuai.

Written by: Nandu Bay Finance Society reporter Cheng Yang

Editor: Cheng Yang