"Stimulate the battlefield below the golden level, 80 AI in one game", this is a topic that cannot be avoided recently about mobile PUBG.

　　Regardless of whether the chicken-eating mobile game is really ***ting cold, after all, it is not uncommon for such a hundred-person online mobile game to use robots to make up numbers to speed up the matching rhythm. But why, almost everyone who has played the exciting battlefield will invariably question – "These are all robots, right?" The answer is obvious, the robots used to make up numbers are really ******.

　　Without collecting equipment, without looking for cover, with poor marksmanship, and slow response… In a game where everyone has a lot of tricks, these special players are like couriers delivering equipment, which is very abrupt. Even if it is to take care of the gaming experience of novice players, but in high-end games, they will also encounter such "silly and sweet", which makes people wonder: Can’t these AIs be smarter?

　　Today, we will discuss the past, present, and future of AI players in the history of gaming.

　　Evolution history of game AI

　　Since the birth of video games, there has been a shadow of game AI, whether it is the earliest oscilloscope tennis or tic-tac-toe, especially in the past when multiplayer online games were still trapped in the difficulty of popularizing network technology. AI in stand-alone games has become the most reliable companion for players and the absolute overlord of the game world at that time.

　　In a sense, the prototype of video game AI may have already appeared in the classic arcade game "Pac-Man". At that time, the AI in the game was beginning to rise around the world, and "Pac-Man" at that time made a great attempt in this regard. There are a total of 4 different colors of monsters in the game, and each monster has a different pursuit algorithm, and all monsters have a unified goal of encircling and chasing. Therefore, in the game at that time, those monsters did not line up to chase the player, but "chased and intercepted" the player from different paths and methods, and there may be different choices at each intersection. This mechanism has made Pac-Man a significant attempt for modern video game AI, and has also made Pac-Man a classic in the hearts of gamers.

　　Since then, more classic games have begun to revolve around opposing AI characters, such as Super Mario Brothers, The Legend of Zelda, Prince of Persia, and Mega Man 2. In these popular games, AI has become the key to ensuring the game experience and controlling the difficulty of the game. At that time, the core of the game was actually the confrontation between the player and the AI, but in different ways.

　　At that time, the ultimate purpose of AI was to let players defeat and then gain a sense of achievement. However, AI at that time was still in the "pseudo-intelligence" stage, and the actions of the relevant virtual characters in the game were based on a series of scripts set in advance based on the conditional judgment language.

　　However, as game types and gameplay have evolved, the roles and functions of AI have also changed. A typical example of this is 1987’s Metal Gear, in which AI first appeared in the game as a player’s equivalent, was given the role of patrol, and for the first time added the hostile reaction mechanism to the player. This mechanism gradually formed the enemy alarm mode of the core NPC in the Metal Gear series. The appearance of this AI mode also further expanded the mission and role scope of AI in the game.

　　With the rapid development of hardware, algorithms, and computing power in the video game industry over the past 30 years, the pace of evolution of AI in games has gradually widened compared to that of human players. Especially at that time, most game mechanics were testing the player’s reaction and operation. In these aspects, AI has quickly destroyed humans. First-person shooter games are a good example.

　　Starting with Counter Strike in 1999 and then Road to Survival, Valve laid the foundation for AI in FPS games, but in the early years, robots in CS have always been one of the places where players complain. At that time, robots were responsible for filling vacancies in the game. They had no other role than being cannon fodder and meat shields, because they basically acted according to easy-to-master rules, and most non-novice players could easily kill them.

　　However, it is not difficult for those familiar with FPS games to find that in recent years, the AI in many FPS games has become more and more "brutal", and the difficulty level has also increased. In many cases, the highest difficulty AI combat power has far exceeded that of most players. In a recent online elite game of "CS: GO", there was an amazing scene – a robot named BOT Connor single-handedly killed the members of the opposing team.

　　Today, AI is beginning to surpass humans in all aspects of different games, and even the various chess games that humans are proud of have long been beaten by IBM, Google and other tech giants. Not long ago, Go was completely lost without accident.

　　Humans are responsible for inventing games, while AI is responsible for conquering games and players, which seems to be an irreversible trend. But in fact, there is always a battlefield in the field of games, where AI cannot completely defeat humans.

　　Real-time strategy, humanity’s last "high ground"?

　　After AlphaGo’s 3-0 victory over Ke Jie in May last year, many people lamented that humanity had become a complete catch-up on the road of "Game". However, AlphaGo did not think so, because it has another goal – "StarCraft".

　　As early as 2016, after AlphaGo defeated Lee Sedol, Deepmind announced that it would challenge StarCraft players with AI in the future. But a year later, when AlphaGo was already alone in the Go world, AI was still "crushed" by top human players in the game of StarCraft. Google’s DeepMind practiced for a year and couldn’t even beat simple NPCs. In a game at the end of 2017, CherryPi from Facebook AI Research Institute was also swept by South Korean former professional player Song Bingju 0:4.

　　The momentum of AI’s destruction in other fields seemed to stop abruptly in the face of StarCraft, all because of the characteristic mechanism of games like StarCraft, the fog of war.

　　"StarCraft" is a game like Go, but the addition of the "Fog of War" mechanism has become a gap that AI cannot cross.

　　In the game of Go, both sides could see each other’s current situation at any time, which meant that the player had no hidden information, and all the information in the past was clear at a glance. The so-called knowing oneself and knowing one’s enemy depended on the player’s thorough understanding and imagination of the rules of the game.

　　In real-time strategy games such as StarCraft, the fog of war makes it impossible for both sides to know all the information in the game. In this case, based on the limited information collected to make judgments and decisions about the dynamic situation, when to do what, many times need to rely on inference and guesswork. This is the "incomplete information game" that makes AI headaches, and games like Warcraft, Dota, etc. belong to this category.

　　There is a common phenomenon between top AI and humans in such games – winning the battle and losing the war. If you analyze the gap between AI and humans, intuitively, it mainly lies in the "big picture" and "rhythm" aspects.

　　As Geek Park mentioned in the previous article "Win Go first, then win the tower, and how can artificial intelligence catch up with humans in the game?", in this type of game, the change of strength is more dynamic, no one is absolutely strong and weak, the real winner may be at a certain point in time to seize the weakness of the other party, and the judgment of this point in time is a complex decision made through investigation and empirical judgment. Both sides of the game can change the direction of the battlefield by inducing and feigning attacks. Even if they are weak, they can achieve the transformation of the situation through some psychological games.

　　When to attack, when to retreat, where to attack, divide and outflank, sneak attack and harassment, feint and lure… In the incomplete information, it is difficult for the AI to tease out absolutely valid logic to support the decision, so it is difficult to make key judgments at the right time.

　　Therefore, in the past, many real-time strategy games could only improve their AI level by increasing their AI resource income, building speed, and fully opening the map. Under the same restrictions as human players, it was difficult to simply rely on operations to win the entire game.

　　Where is the future of gaming AI?

　　Perhaps AI will soon be able to defeat humans in the field of real-time strategy games, but that is not the future of gaming AI.

　　With the investment and guidance of tech giants such as Google, Facebook, and IBM in this regard, it is not surprising that AI is likely to defeat humans in real-time strategy games in the future. For humans, it is more important to make better use of the development of AI to provide players with a better gaming experience. Just like when AlphaGo defeated Ke Jie, AlphaGo did not destroy the 3,000-year-old game, but opened the door to a new world of Go for humans through its own advantages.

　　Regarding the exploration of the future of game AI, the famous game masterpiece "GTA5" is a perfect case. This open game with high realism and complexity has huge randomness, providing players with an unprecedented gaming experience. What’s more interesting is that this game has also become an experimental field for many autonomous driving AI. Intel Labs, Darmstadt University of Technology in Germany and Princeton University have all chosen to use the "GTA5" game to train artificial intelligence for autonomous driving.

　　You know, smarter AI in the game can do far more than just defeat opponents, more importantly, according to the development of the plot and player characteristics, to provide a more perfect game experience, which can be dynamically increased difficulty, of course, can also be reduced, everything is to make the game more interesting to play.

　　There is no need to worry too much about whether AI will eventually defeat humans, after all, we still have Werewolves. If one day AI can really read words, read expressions, and tone, and then deceive all humans to win, that will be the end of AI…

　　Sina Technology official account

　　"Palm" grip technology fresh news (WeChat search techsina or scan the QR code on the left to follow)

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On March 26th, Betta released the unaudited financial report for the fourth quarter and the whole year of 2023.

The financial report shows that Betta’s total revenue in the fourth quarter was 1.296 billion yuan, its gross profit was 126 million yuan, its gross profit was 9.7%, and its adjusted net loss was 5 million yuan. Among them, the live broadcast income was 1.021 billion yuan, and the advertising and other income reached 275 million yuan, a substantial increase of 226.5% year-on-year.

More notably, in 2023, the total revenue of Betta reached 5.53 billion yuan, the gross profit was 684 million yuan, and the adjusted net profit was 154 million yuan, turning losses into profits and breaking through the profit barrier again.

This is undoubtedly a remarkable answer sheet. After a year of optimizing the cost structure, Betta’s consistent "long-term" development strategy has gradually achieved results, and the bright net profit data has become the most powerful evidence. What makes people feel curious is that under the background of constant macro-environmental challenges, why can Betta still make steady progress and turn losses into profits?

Open up a new space for commercialization around the main axis of the game

Judging from the financial report data,In 2023, the income structure of Betta showed a clear optimization trend, and the increase in the proportion of non-live broadcast income was particularly noticeable.

Looking at the fourth quarter alone, Betta’s advertising and other income increased by 226.5% year-on-year, and its business transformation was obviously accelerated. Looking at the whole year, the proportion of advertising and other income has also increased to 13.2%, and the growth of non-live broadcast business has injected considerable profit potential into Betta.

So, where paper data can’t be summarized, what has contributed to this situation?

Looking back, we will find that the improvement of Betta’s income structure is actually mainly due to its close cooperation with game manufacturers.

In 2023, relying on the game attributes of the platform itself, Betta consolidated good business cooperation with many head manufacturers in the industry such as Tencent, Netease and Mihayou, and on this basis, worked together to explore more effective game marketing methods.

On the one hand, Betta and game makers have made many fresh attempts hand in hand and boldly opened up a series of new commercialization paths.

For example, for the traditional game props, skin, and peripheral sales fields, Betta gives a new solution that is rare in the industry. Last year, Betta Joint Game Maker and Taobao launched the "Game Shopping Festival" and invited eight head anchors, including YYF, former Shenlong Grandpa Four and Luo Xin, to bring goods live for the hot game products such as The Original God, League of Legends, CFM and DOTA 2.

According to official data, during the event, the number of viewers in the live broadcast room exceeded 12 million, and the cumulative sales reached nearly 10 million. The official live broadcast room of Betta Fish successfully topped the Taobao live broadcast real-time list, and the new model of "game+e-commerce" was a success in the first battle.

In such an exploration process, Betta is both a game organizer and a game breaker.It refreshes the platform virtual resource replacement, game props sales and other commercial activities, and uses innovative models to enhance users’ willingness and stickiness to pay for game content.

On the other hand, fighting fish has never lacked the profound skill to declare operations in a positive way.

In the past period of time, Betta has intensified the promotion of game effects, and gradually adjusted the previous promotion of anchor business orders to a promotion effect-oriented model. At the same time, Betta also combines the distribution rules of game products to launch a wealth of marketing activities for key nodes to help manufacturers concentrate on fixed-point breakthroughs.

Take the heavy new tour "Yuan Meng Xing" launched in the fourth quarter of 2023 as an example, Betta has specially launched a million-dollar bonus broadcast incentive and the "Yuan Meng Xing Ji" anchor demo activity for it. According to the results, the number and duration of betta fish in the public beta period of "Star of Dreams" ranked among the top in the industry, which effectively promoted the popularity of the product and the community.

In fact, in the popular game "BIG DAY", fighting fish can be seen everywhere.

For example, when "Mobile Games Against the Water" was launched last year, the Betta Head Anchor Group launched the game promotion activity of "Divide Millions of Red Packets", forming a promotion matrix covering live broadcast rooms, fish bars, off-site social media and other channels, helping the martial arts rivers and lakes to grow rapidly.

Another example is the continuation of the "Egg Party" anniversary fever, Betta integrated platform anchor resources and PGC production capabilities, and launched a fun and interesting national competitive art live variety "Egg Rushing Forward", which sent laughter to many players. The number of viewers in the official live broadcast room was as high as 9.14 million.

It can be said that from the new online tour to the subsequent operation, Betta has used its brains and repeatedly polished its marketing methodology on the premise of mobilizing platform resources.It is also in the process of continuously empowering good games that Betta has opened up a wide commercial space for itself.

Insist that content is king and occupy the mind of core users.

From another point of view, the premise of betta fish empowering game manufacturers is its strong appeal to core game users.

Yes, although the external environment is complex and changeable, accompanied by challenges, Betta still stabilized the user market in 2023.According to the financial report data, in the fourth quarter of 2023, the average MAU of Betta mobile terminal was 51.7 million, which remained stable from the previous quarter, and the number of quarterly paying users was 3.7 million.

So a new question surfaced: at the moment when attention competition tends to be fierce, why can Betta keep the hearts of users?

You know, in the early years, the live broadcast track once grew wildly, and "traffic is king" was once a recognized rule in the early stage of industry competition. At that time, people believed that whoever could sign a well-known anchor would get a full house of applause from users.

However, with the development of the industry entering a new stage, the importance of content has gradually become prominent, "content is king" has become the consensus of the industry, and platform competition has ushered in the second half..Therefore, the fighting fish that broke through all the way from the era of "digging the anchor" also took advantage of the trend, re-examining the current user needs and solving the eternal proposition.

Nowadays, the answer given by Betta is a highly differentiated content ecology.

To this end, Betta has made a top-down structural adjustment to provide team support for the operation idea of "content is king".

At the beginning of 2024, Betta announced that it would simplify the organizational structure of the company, reorganize the company’s important content ecology business division into three business divisions: anchor, competition and manufacturer, actively shrink some inefficient businesses, centrally integrate the core resources of the platform, and finally sort out the context of content ecology.

Specific to the practical level, Betta takes active actions to respond to an increasingly diverse audience with a complete content ecology.

Focusing on the fourth quarter of 2023, we will notice that Betta actually built a "pyramid"-like competition layout. Looking upward, Betta has broadcast more than 30 official large-scale events, including League of Legends S13 Global Finals, Dota2》Ti12 International Invitational Tournament, the glory of the king Challenger Cup and Champion & HELIP; …

Looking down, Betta has brought more than 60 self-made competitions, including the KPL Youth Training Competition based on the official KPL competition, the S10 Goddess Invitational Tournament around the female anchor, and the continuous Fish Cup Abyss BP Competition of the Original God, etc.

Behind this high-level and orderly content system is a rich reserve of official event resources and a strong ability to make homemade events.Together, the two meet the needs of users at all levels, and also show the advantages of betta’s e-sports resources.

At the same time, fighting fish, which has been cultivated in the industry for many years, has mastered many scarce industry resources, not only knowing the way of live star-making and subdivided operation, but also knowing how to output characteristic content based on anchor IP.

Therefore, around the professional anchor resources, Betta continued to export a number of anchor IP events and PGC variety shows in 2023, including the Gemini Lucky Cup, the first anchor IP professional event of the glory of the king, the Betta Knife Dream Invitational Tournament led by YYF, and variety shows with anchors, stars and teams such as Grandpa Ge’s Baby Bus and There is a Farm.

It is worth mentioning that Betta’s development of anchor IP content is actually two-way — — Not only rely on the influence of the anchor to attract users, but also invest resources to help the anchor enhance its influence. With the blessing of customized variety shows and multi-channel exposure, popular anchors and related high-quality content further improve the stickiness of platform users and build a virtuous circle of fighting fish.

In addition, Betta is actively exploring ways of cooperation with other platforms, and relying on high-quality platform resources for joint promotion and commercial cooperation.

For example, at the beginning of this year, Betta cooperated with platforms such as Tiger Tooth and Video Number to hold the first e-sports All-Star Spring Festival Competition, which covered many popular game products such as League of Legends, the glory of the king and Peace Elite, and gathered e-sports players, game anchors and even famous artists. Once the event was launched, it quickly triggered a hot discussion on the whole network, and related hot searches emerged one after another.

In this way, the fighting fish with an open spirit not only brings the users the surprise of dream linkage, but also greatly extends the boundary of the content ecosystem.

In a word, no matter in the past or now, Betta has never stopped devoting itself to the content ecology.

This is also why it can keep the user scale stable after the hot summer file in the third quarter, and truly drive the user growth with high-quality content.

Adhere to long-term doctrine and take the road of sustainable development

In the annual report, the Interim Management Committee of Betta pointed out: "In 2023, Betta insisted on ‘ A diversified content ecological platform with games as the core ’ The development strategy, continuous investment in high-quality content and efficient operation of the platform, and timely adoption of flexible operational strategies to deal with the challenging macro environment, including improving income structure, adjusting customer acquisition strategy, strengthening compliance construction, etc., is committed to achieving long-term growth and sustainable development of the platform. "

In fact, after reading the financial reports of Betta in recent years, we will always see similar words in the macro vision expressed by high-level officials:Deep tillage, precipitation, long-term sustainability … …

Every keyword that echoes from afar finally points to long-termism, which is the main theme of betta’s development.

When the long-term doctrine is implemented at the product level, it is reflected in Betta’s continuous attention to the ecology of interactive communities.

In the fourth quarter of 2023, Betta APP was revised and optimized again, further enhancing the interactive function between the anchor and users. Specifically, the Betta APP has added a "dynamic" first-level column, focusing on the broadcast status of the anchor and the entrance of the live broadcast room. In this way, the live scene of the anchor and the non-live content are opened. Even if it is not in the broadcast time, users can easily understand the anchor dynamics and easily comment and interact.

This insight into the functional improvement of users’ psychology is another attempt to strengthen the social attributes of Betta, and it is also the epitome of the continuous iterative evolution of the product layer. Facts have proved that Betta did not blur the focus in the competition, but chose to persist in polishing the ontology ecology of the community, providing a solid framework for long-term innovation and exploration.

On the other hand, Betta’s long-term doctrine is also reflected in the construction of compliance system.

Since the fourth quarter of 2023, on the basis of the original compliance system, the Provisional Management Committee of the Platform has made every effort to build a new "four-in-one" compliance system (business compliance, content compliance, process compliance and data compliance), aiming at comprehensively implementing the project risk prevention and control system, establishing a product retrospective mechanism, improving the interactive anti-addiction system, paying attention to the handling of disputes and complaints, regularly checking the platform’s illegal risks and rectifying illegal behaviors, and strengthening the risk awareness education of relevant personnel of the company.

Taking the goal of "content compliance" as an example, Betta specially established a set of professional content review mechanism and introduced the Sunshine Credit Scoring System. In addition to the huge audit team, Betta also actively embraced cutting-edge technology trends and used self-developed AI technology as an aid to significantly improve the platform’s ecological governance capabilities.

It is not difficult to imagine that the strong investment in the compliance system will effectively help Betta cope with and resolve potential risks and lay a solid foundation for the long-term development of the enterprise.

Generally speaking, 2023 is a period of business adjustment for Betta.

In this year, Betta adhered to the concept of long-term, vigorously consolidated its business foundation, pursued opportunities with a sensitive strategic layout, and avoided risks with practical rectification actions.In the end, it found the right rhythm, gained a good income structure and a stable user scale at the end of the stage, and turned losses into profits as expected..

With the benign signal released by the financial report, we have reason to believe that Betta will usher in more surprises in the future long-distance running.

Article source: Hedgehog Commune

　

　

Rich girls also break into the entertainment circle

It’s too early to be famous!

　　3 Huang Zhiqing

　　"Princess" selected by Stickmen "Prince"

　　Identity: Huang Rihua Daughter Age: 19 years old

　　Star potential: ★★★★☆.

　　Taiwan Province’s super-popular idol group Stickmen held a concert in Hongkong earlier, which attracted thousands of girls to join in, while Stickmen member "Prince" held a beautiful female fan’s hand for a week and hugged deeply during her solo show. This lucky "princess" who was favored by "Prince" was Felix Wong Yat Wa and his wife Liang Jiehua’s baby daughter Huang Zhiqing.

　　Felix Wong Yat Wa always dotes on her daughter and takes her everywhere in idolize. TWINS took her daughter to chase TWINS when she first debuted, and chased S.H.E when she grew up. Now that her daughter is 19 years old and slim, the 24-year-old father still drove her to Stickmen. "I sent my daughter to the concert that day. When I entered the venue, someone asked if I would mind letting my daughter go on stage. My daughter has been chasing Stickmen for two years and likes them very much." Felix Wong Yat Wa was generous when she talked about her daughter’s attention. When the reporter praised Huang Zhiqing’s outstanding appearance and qualified to enter the entertainment circle, Felix Wong Yat Wa did not reject it. "She should finish reading the book first. In fact, my daughter likes acting very much, but she plays a stage play instead of a TV series. I have been to see her performance and she played well. "

　　4 Miao Tong

　　Little "school flower" has no intention of choosing Hong Kong sister.

　　Identity: Michael Miu Daughter Age: 18 years old.

　　Star potential: ★★★★★

　　Michael Miu and Qi Meizhen were a couple of golden couple when they were young. Their daughters inherited their parents’ excellent genes, and they became the "beauty queen" of the school at a young age, which was very popular with male students.

　　In order to raise a pair of precious children, Michael Miu and Qi Meizhen did not hesitate to give up their acting career in their early years. Under the careful guidance of their parents, Miao Tong, now 18, and Miao Jun, now 15, are obedient, and Miao Tong, who looks very much like Qi Meizhen’s daughter, is very popular with male students. A reporter from Hong Kong followed suit and found that Miao Tong, as the "school flower", often had a male classmate with small eyes to escort him around.

　　At the registration stage of "Hong Kong Sister" this year, it was once reported that Miao Tong would run for Hong Kong Sister. When Qi Meizhen attended a public event, she said that her daughter was not interested in the entertainment circle. "I am so angry with my daughter. After reading the report, she asked me what is’ the front belly of the bus’? Later, I learned that she meant’ a lot of prospects’, and my daughter is now preparing to go to college. I was scared all day when I heard that I chose Hong Kong sister. My daughter would better go to school and not be photographed by paparazzi. "

　　Children’s group

　　1 Chen Kangdi

　　A "hipster" who became a designer before her mother

　　Identity: Eason Chan Daughter Age: 4 years old.

　　Star potential: ★★★★★

　　Chen Kangdi, who has long hair, has become a "hipster girl" under the creation of Xu Haoying, a "hipster mom" who has always studied fashion clothes. She has a beautiful appearance and knows how to draw and dance ballet. She is both a writer and a dancer, and her father is a "big brother" in Hong Kong’s music scene. Xiaokangdi is naturally favored by advertisers. It is said that the value of advertisements in Chen Kangdi is as high as HK$ 2.5 million. Eason Chan said that if his daughter is interested in advertising, he will not object, but he still thinks it is too hard to be an artist. He hopes her daughter can study hard and lead an ordinary life.

　　Chen Kangdi, who is only 4 years old, participated in the "I want to be a designer" taught by He Zhien himself earlier. Many children’s hair in the class was stained with paint, but Xiaokangdi was very calm and had a good idea of color matching. He painted the paper skirt and decorated it with small shells, which was praised by He Zhien for its creativity. At a fashion show specially designed for children, Xiaokangdi put on a skirt designed by herself to walk the catwalk.

　　2 Xie Zhenxuan

　　More suitable for entertainment than grandpa and dad.

　　Identity: Nicholas Tse son Age: 2 years old.

　　Star potential: ★★★★★★★

　　Because both parents are big stars, Xie Zhenxuan’s gestures have been widely reported since his birth, and his clothes have become a trend indicator, such as Nike sneakers and Bathing Ape hats. Nicholas Tse once blew himself up that his son was worth 10 million Hong Kong dollars, which was higher than himself: "I might scare you to death if I told him. Someone once offered him eight figures to advertise, but I didn’t want him to walk back to his parents’ road." An advertiser confirmed that Nicholas Tse’s statement was true: "There are often manufacturers who want to find Lucas to advertise through us, and there are indeed large brands that bid more than HK$ 10 million. Unfortunately, they were all rejected by Nicholas Tse. He said that he should at least wait until his son is sensible. " To this end, Cecilia Cheung and Nicholas Tse also had a big fight.

　　The advertisement was not made, but it didn’t affect Lucas’ exposure at all. His mother often took him everywhere to play, while his grandmother took him everywhere to drink tea and shop. Lu-cas had already trained very professionally, and he was never afraid to see reporters’ "long guns and short guns", but he would cry if the camera didn’t shoot him. Cecilia Cheung once said that Lucas has the talent to be a star, and he will be more popular than grandpa and dad. Grandma praised him for his musical talent, which was better than his father Nicholas Tse.

　　3 Ren Qingjia

　　Little princess who loves to walk the catwalk.

　　Identity: Yam Tat-wah Daughter Age: 4 years old.

　　Star potential: ★★★★★★★

　　Yam Tat-wah and Sophia Kao’s daughter, Ren Qingjia, are really beautiful. Some time ago, their family of three went to Guangzhou to "chase" Jay Chou, and Xiao Qingjia, sitting in the VIP seat, attracted many people’s attention.

　　Ren Qingjia is deeply loved by her parents, and she is a model of Yam Tat-wah who loves photography. Since childhood, her father recorded her growth with a camera, and she was used to showing herself in front of the camera, and even picked up the camera to take pictures herself. Yam Tat-wah was full of praise for her daughter’s "photography", saying that her composition was very special and her idea was very good.

　　With a supermodel mother as an example, Ren Qingjia, who loves beauty, began to walk the catwalk at the age of 3. One day, at the age of 3, she went to the street with her mother and grandmother. Originally, she always wanted her mother to hold her, but suddenly she asked to walk in the fields, and then she swaggered up as a model on the road to give full play to her acting talent. In fact, not only the catwalk on the road, but also many fashion shows have invited Xiao Qingjia to make a guest appearance, but all of them have been blocked by their eager parents. "It’s best not to, don’t, don’t even sing. If the daughter goes to film, there will be fewer opportunities to meet. Besides, filming is too hard, and there are day shifts and night shifts. Girls should not stay up all night. I just want my daughter to be healthy. I don’t even let them visit my own filming. It doesn’t matter if you call me autocratic. " Yam Tat-wah said this in an interview.

　　● Reporter’s viewpoint

　　Be an ordinary person.

　　■ Kaka

　　I’m glad to see that the children whose parents are stars are slim and graceful now, and I’m glad that none of them have dreams of becoming stars again. They inherited their parents’ excellent genes, so they are either hot and beautiful, or they have some extraordinary talents in music and acting, but they only regard this as a kind of interest and hobby. Instead of living in the public eye like their parents, they should be happy and ordinary people.

　　In the past, we always liked to use the word "family", including a family of performers, singers and movies. Indeed, there are many big stars in the entertainment circle now. Their parents are stars themselves, such as Nicholas Tse, Fang Zuming and Ceng Baoyi. My father’s shadow may have brought convenience to them when they made their debut, but their ultimate success depends on their own efforts. In fact, what more second-generation celebrities see is not the glamour of the entertainment circle, but the pain that their parents have been followed by paparazzi and the despair that life has no privacy. In today’s era of individuality and freedom, this may be more unbearable than having no money. As a result, the children of these stars are far away from Hong Kong to study abroad, living a rich life of ordinary people and enjoying the freedom that their parents have always hoped for. Parents who are stars also agree with their children’s choice, because they have suffered too much in the entertainment circle and shed too many tears that others can’t see.

　　In this era of fast food, entertainment stars are definitely fast-moving consumer goods. What we want to see are some new faces and voices that can cheer us up. As for who she and her parents are, we don’t care.

Editor: Liu Haifeng

　　Xinhua News Agency, Beijing, March 10th 　Title: From national fitness to national healthy sports to make people’s lives better.

　　Xinhua News Agency reporter Ding Wenxian and Su Bin

　　In the past winter, the ice and snow sports are surging. From the Beijing Olympic Games to awaken the awareness of national fitness, to the Beijing Winter Olympics to drive 300 million people to participate in ice and snow sports, the forms of national fitness have become more diverse and the connotation has been continuously enriched. It carries people’s yearning for a better life and the pursuit of a healthy body, and provides a strong boost for building a sports power and a healthy China.

　　According to Yang Yang, member of Chinese People’s Political Consultative Conference and vice chairman of the World Anti-Doping Agency, sports play different roles in different stages of development in China. "After the Beijing Olympic Games, China proposed to move from a sports power to a sports power, and national fitness received more attention. Sports began to be an important indicator and an important tool for healthy China. Now that China has hosted two Olympic Games (Summer Olympics and Winter Olympics) and a Youth Olympic Games, sports has gradually become a way of life for people. "

　　On February 8, 2023, at Aoqiwan Ski Resort in Songhua River, children skied under the guidance of ski instructors. Xinhua News Agency reporter Wang Jianwei photo

　　From road running and square dancing to skiing, surfing and frisbee, sports have become more and more people’s habits and even social ways. Xie Minhao, a member of Chinese People’s Political Consultative Conference and a researcher at the Institute of Sports Medicine of the State Sports General Administration, believes that for individuals, fitness is mainly about two things: active exercise and safe exercise. In addition, it is best to cultivate personal hobbies around some projects.

　　On September 29, 2022, Wen Feifu (former), an employee of Beijing enterprise, competed in the Frisbee competition. Xinhua News Agency reporter Ren Chaoshe

　　To promote national health through national fitness, we must establish the concept of scientific fitness. In this regard, Xie Minhao suggested: "Sports should not only think about benefits, but also think about risks. When an exerciser wants to do a sport, it is suggested to know the common sense in this respect first; When engaging in some projects that are physically challenging, such as running a marathon, it is best to do a sports risk assessment first and have an understanding of your own strength. " On the social level, he believes that it is necessary to further guide the people to actively exercise and strengthen the integration of sports and health, and the relevant departments continue to create conditions for the people to exercise.

　　Efforts to meet people’s fitness needs are also the view of Bao Mingxiao, member of Chinese People’s Political Consultative Conference and president of China Sports Policy Research Institute of Beijing Sport University. "In the past, athletes in the arena were very happy to win a few gold medals. Now people not only want to win gold medals, but also depend on whether there is a venue in life when I want to exercise, whether there are sports organizations around me that can be easily joined, and whether there are sports activities for ordinary people … … In recent years, the epidemic situation has made people’s sports awareness and demand rapidly improve, giving us ‘ People-centered ’ The practice has found more entrances, and we have better opportunities to carry out new practices of life sports than ever before. "

　　On December 18th, 2022, the contestants set off in the 2022 Danzhou Marathon in Hainan. Xinhua News Agency reporter Zhang Lizhen photo

　　Bao Mingxiao said that the "people-centered" concept of sports development is not a slogan, but it has a broad space for action. Integrating sports into the pursuit of a better life by more than 1.4 billion people is an important embodiment of "people-centered". It is one of the most basic functions of sports to let sports promote people’s all-round development. "Especially in promoting the all-round development of teenagers, sports can play an important basic role."

　　It has become the consensus of many schools and parents to follow the concept of "health first" and help students enjoy fun, strengthen their physique, improve their personality and temper their will in physical exercise.

　　Many delegates and members attending the National People’s Congress this year will focus on campus sports. Zhang Yufei, deputy to the National People’s Congress and Olympic champion in swimming, suggested that a special course of "Champion physical education class" should be formulated, and excellent athletes from national teams of each project should be integrated to make teaching videos, which should be distributed to primary and secondary schools nationwide. Tao Luna, member of Chinese People’s Political Consultative Conference and director of Shanghai Shooting and Archery Sports Center, proposed to use artificial intelligence equipment to popularize shooting on campus. Yang Yang appealed that the physical education entrance examination should not be "biased", but should break the "exam-oriented" thinking and widely carry out campus events … …

　　Li Yanhu, member of Chinese People’s Political Consultative Conference and director of the Sports Health Medicine Research Center of the Sports Medicine Research Institute of the State Sports General Administration, said that the health status of teenagers is not only related to personal growth and family happiness, but also related to the future of the country and national hope.

　　He introduced that the Institute of Sports Medicine has been conducting research on adolescent spine health since 2011, and the survey data shows that the proportion of spine abnormalities among primary and secondary school students in China is large. In 2019, the Youth Division of the State Sports General Administration cooperated with the Institute of Sports Medicine, and organized a team of experts to carry out experiments in Shanghai, and carried out sports interventions such as 90-second stretching exercises, bedtime exercises and cervical health exercises for the students in the experimental group. After one month, the unqualified rate of students’ vision and the abnormal rate of scoliosis decreased obviously. Accordingly, Li Yanhu suggested in the proposal this year that attention should be paid to the spine health of teenagers.

　　Report to the 20th CPC National Congress, the Communist Party of China, stressed that the national fitness activities should be widely carried out, the youth sports work should be strengthened, the all-round development of mass sports and competitive sports should be promoted, and the construction of a sports power should be accelerated. Last March, the Opinions on Building a Higher Level Public Service System for National Fitness was released. In recent years, all kinds of national fitness activities at all levels have been widely carried out, which has effectively enhanced people’s sense of acquisition, happiness and security.

　　As Bao Mingxiao said: "Developing national fitness can promote the development of sports industry and consolidate the foundation of a sports power, and the foundation of winning glory for the country in the future will be more solid."

A few days ago, the film "Hot Search" appeared at the Golden Rooster Film Festival and held a screening event. Director Xin Yukun, producer Wang Hongwei, starring Zhou Dongyu, Song Yang and Justin attended the post-screening interaction to share the behind-the-scenes story of film creation with the audience. In this film festival, Hot Search won the 36th China Golden Rooster Award, and the domestic new film exhibition was the most anticipated feature film by the audience.

The film "Hot Search" tells the story that Chen Miao (Zhou Dongyu), the editor-in-chief of the media, penetrated the traffic password, created an explosive article and rushed to the hot search, but indirectly boosted the female student of the bully to jump off the building. At this time, Chen Miao accidentally discovered the help information sent by a female student and involved a sexual assault case. Chen Miao’s partner He Yan (Song Yang) and investor Peng Yue (Justin) are involved in it. Public opinion has turned many times, what kind of interest chain is hidden behind the incident, and a public opinion war for the weak has started … The film will be officially released on December 1.

Xin Yukun, the director of Heart Labyrinth and Silent Burst, didn’t choose to make a fuss about suspense structure this time, but focused on the network theme closely related to the present, and explored the complex humanity behind the "network public opinion war". Xin Yukun said that in such a story, the suspense skills full of design will weaken the sense of reality. "I am willing to sacrifice suspense and impress the audience with authenticity.".

At the scene, producer Wang Hongwei said that movies have the responsibility to show social phenomena. Xin Yukun also said, "What happened in the network in recent years is the power of awakening, and it is necessary to be recorded and transmitted.". "The film can’t tell all the complicated causes behind the network, but I hope it can help you sort out the whole story and improve your ability to identify the truth."

This time, Zhou Dongyu plays Chen Miao, the editor-in-chief of the media. At the scene, Zhou Dongyu also shared his love for the role. "Chen Miao believes that one thing will die to the end, and this tenacity in her body particularly attracts me.".

Song Yang plays He Yan as a "middle-aged social animal" trapped by interests. Song Yang said frankly that the middle-aged crisis dominated the choice of what to say, and the reality and pressure made him constantly compromise, and he was powerless to the truth. Yuan Hong played a "perverted and bad" villain. Peng Yue held power and did whatever he wanted. Justin couldn’t help but say "I want to beat him!"

　　CCTV News:According to the website of the Ministry of Commerce, the Ministry of Commerce held a regular press conference on March 14th. Some media have asked questions. Recently, the European Commission issued regulations requiring the customs to register the imports of electric vehicles from China. It is believed that the import volume increased significantly after the countervailing investigation against China last year, which will harm the EU market. What is the response of the Ministry of Commerce?

　　He Yadong, spokesman of the Ministry of Commerce, said that we have noticed that the EU recently issued regulations requiring the customs to register electric vehicles imported from China. China is highly concerned about this, and the industry is extremely worried about the measures that the EU may take in levied retroactively in the future.

　　China’s electric vehicle export enterprises reflect that China’s export volume to the EU is in line with the changes in the consumption of electric vehicles in the EU, and there is no so-called surge in imports and damage to the EU market. The adoption of import registration measures and possible levied retroactively by the EU has increased import links, added burdens to normal trade, and is not conducive to deepening cooperation between the new energy industries of the two sides, and will also affect the interests of EU consumers.

　　China has always insisted on resolving mutual concerns through dialogue and consultation to achieve mutual benefit and win-win results. It is hoped that the European side will prudently use trade remedy measures to create a more stable and healthy environment for the development of China-EU electric vehicle industry. China will pay close attention to the follow-up actions of the European side and firmly safeguard the legitimate rights and interests of China enterprises.

　　"The light rain brings new flowers, and the thunder starts." Starting today, China has entered the solar term of fright. "Sting" means "hiding", and insects hide in the soil in winter; "Surprise" means "wake up", and the spring thunder in the sky wakes up the insect. "Spring thunder scares all insects", which means that the spring thunder begins to sound at the time of the sting, awakening the stinging insects that are dormant in the ground for the winter.

　　In this solar term, when spring thunder suddenly rings and everything grows, what are the delicious tips of spring? Let’s take a look at the "Rural Revitalization and Good Solar Term" recommended map of national high-quality agricultural products jointly launched by China Weather Network and China Social Assistance Network.

　　Cherry

　　When Cherry, the fruit assassin, slowly disappeared in the market, China native cherry began to appear on the market. Cherry is called "the first fruit in early spring" in the north. As the saying goes, "cherries are delicious but difficult to plant", especially the high-quality varieties in big cherries, which are very demanding on many conditions such as climate, soil and water, temperature and humidity. Thanks to the suitable geographical and climatic conditions, sweet cherry has formed two concentrated world-class advantageous producing areas in China: Liaoning, which is dominated by Dalian, and Shandong, which is dominated by Yantai.

　　Mango

　　Golden skin, tender flesh and sweet juice make mangoes popular with people. Mango is native to India and Malaysia. According to research, mango was brought back to China by Master Xuanzang in the Tang Dynasty. It is recorded in the Records of the Western Regions of the Tang Dynasty that "An Boluo Fruit is rare in the world". Nowadays, mangoes are planted in Taiwan Province, Guangdong, Guangxi, Hainan, Fujian and Yunnan.

　　Shepherd’s purse

　　"The peaches and plums in the city are worried about the wind and rain, and the shepherd’s purse flowers in the stream head in spring". Entering the solar term of fright, willows spit out new things, flowers are waiting to be released, and green shepherd’s purse begins to grow out of the ridge. Shepherd’s purse has been eaten since ancient times. Its history can be traced back to the Spring and Autumn Period in the 6th century BC, and "Who says tea is bitter, it is as sweet as water" in The Book of Songs is the initial understanding of shepherd’s purse. For thousands of years, shepherd’s purse has been interpreted in a variety of ways, such as raw food, frying, simmering soup and stuffing, which can be described as one dish and a hundred flavors.

　　Bamboo shoots

　　"Bamboo shoots, bamboo sprouts, can be dishes." The definition of Erya, the earliest ancient Chinese dictionary, tells the historical origin of bamboo shoots and China cuisine. Throughout the dynasties, many literati had a soft spot for bamboo shoots, leaving many poems of praise. Huang Tingjian said that it "leaves bamboos and shoots, and when it blooms, it overwhelms salmon dishes", and Li Yu praised it as "the freshest and most beautiful thing, the first among vegetables". In modern times, the practice of bamboo shoots is varied, such as braised in oil, stir-fried, cold salad and simmered soup, all of which are delicious.

　　Toona sinensis

　　Speaking of the smell of spring, there is another thing that has to be mentioned, and that is Toona sinensis. Although the Toona sinensis on trees in most parts of the north has not germinated during the period of fright, thanks to the developed logistics and greenhouse technology, we can taste this spring flavor in advance during the period of fright. For Toona sinensis, it can be said that those who like to eat are eager to eat, and those who don’t like to eat are shunned. The rich and unique fragrance is used to cold tofu or stir-fry eggs, which are all delicious dishes for people to eat.

　　Beijing, China, November 19 (Xinhua) According to Voice of China’s Global Chinese Broadcasting Network, on the morning of November 16, a tourist was playing on Caohai levee in Kunming, Yunnan Province. When feeding food to the red-billed gull, he caught a red-billed gull with his hand and took pictures. Subsequently, the tourist’s behavior was stopped by security guards patrolling the levee and called the police. According to the relevant regulations, the Forest Public Security Bureau decided to impose a fine of 625 yuan on this tourist’s behavior.

　　Going out to play and enjoying the beautiful scenery of nature is a good way to relax. Animals are a part of nature, and how to live in harmony with them is still a lesson that many people need to learn. However, some netizens questioned why the scenic spot did not set up warning signs or notices to clearly remind tourists not to catch gulls and take pictures. Then, are there any regulations in foreign countries that prohibit animals from grabbing in a certain area or city? What kind of punishment do you face if you break the rules?

　　Singapore: Paying attention to the survival of animal populations, residents are strictly forbidden to feed wild animals.

　　Singapore has a reputation as a "garden city". Let alone animals, where every flower and grass is extremely protected. Sun Muning, a correspondent of China Radio International in Singapore, said that as early as 1992, Singapore passed and improved the Animal and Bird Law, which made detailed provisions on the protection of animals’ survival rights.

　　Singapore emphasizes the construction of a garden city and attaches great importance to environmental protection. Wildlife conservation is an important link in environmental protection. While promoting conservation, relevant departments in Singapore also attach great importance to the survival and stability of animal populations. Wild animals are very common in Singapore, but in order to maintain the stability of the population, residents are strictly forbidden to feed these wild animals. Just last week, the Singapore government just installed more than 100 surveillance cameras to monitor the illegal feeding of pigeons and remind residents not to feed wild pigeons, so as to avoid the population expansion and affect the ecological balance.

　　In addition, the animal protection department headed by the Singapore Wildlife Conservation Group is also committed to assisting neighboring countries to protect rare animals and to protect and reproduce species such as Burmese tide turtles in Singapore. There is a sign that animals haunt, which can be said to be a scenic spot in Singapore, that is, otters. There are two wild otter families living in Singapore, which are deeply loved by local people, and even they can often be seen in local news programs. One of the otter families lives in the famous marina bay area of Singapore. Signs of beware of otters escaping can be seen everywhere near the Jinsha Hotel in marina bay and the Marina Bay Garden, which not only reflects the love of Singaporeans for these small animals, but also reflects the achievements of building a garden city in Singapore and realizing the harmonious coexistence between man and nature.

　　Australia: The concept of harmonious coexistence between man and animals is rooted in the hearts of citizens.

　　Australia is far from the mainland, alone in the ocean, and with simple natural conditions, many species have no natural enemies there. Australia attaches great importance to the protection of animals. They have not only enacted strict laws, but also rooted the concept of harmonious coexistence between humans and animals in the hearts of every citizen.

　　Hu Fang, an Australian Chinese, said that wild animals in public places and scenic spots are protected and are not allowed to be captured. For example, on the edge of parks or beaches, tourists will see clear signs stating that it is forbidden to feed birds, but it will not state that it is forbidden to capture animals, because for Australians, it is already a thing that you can never do wrong without any reminder. There are many wild animals in Australian cities, even parrots can be seen everywhere, and there are many birds coming from time to time in our yard. In Australia, people treat the wild animals around them as passers-by A and B and live in peace with them. In Australia, once there is an incident suspected of catching wild animals, it will cause an uproar. For example, there was a sensational Duck Gate incident in Australia recently. Passers-by recorded a video of a father and son putting ducks into plastic bags in a park, which attracted much attention, including investigations by the police and the Royal Society for the Prevention of Cruelty to Animals. However, people familiar with the matter later revealed that the father and son were actually taking sick ducks to the park for air. The previous public condemnation may be due to misunderstanding, and the police also confirmed this matter, so this matter came to an end.

　　In addition, in Australia, people should not only pay attention not to catch wild animals in public places, but also pay attention to keeping a distance from wild animals and not being harassed by them.

　　Because of the huge number of wild animals in Australia, and many animals don’t even have any natural enemies, they often show a fearless look. If you eat seafood in the fish market and open grass in Sydney, you must take care of your food, because if you are not careful, seagulls staring at your food may fly around and take it away. As for kangaroos, you need to be more careful when you get along. You can look at them from a distance, but it’s best not to be too close to them, because no one can tell the temper of these kangaroos. One is unhappy, and they slap you in the face. Kangaroos are boxing champions in the animal kingdom, so don’t grab wild animals in Australia. Besides protecting animals, there is another meaning, that is, only in this way can you protect yourself. Australian animals are really brave.

　　Spain: Wildlife protection measures are gradually refined under the legislation of governments at all levels.

　　Spain has more than half of all known animal species in the European Union due to its rich and diverse geographical conditions. Undoubtedly, it has become the most representative country of biodiversity in Western Europe. This also attracts hunters from all over the world to go to Spain for illegal hunting. In this regard, the wildlife protection measures in various regions of Spain have been gradually refined under the legislation of governments at all levels. Zhang Shunheng, who has lived in Spain for many years, took the local animal protection law promulgated in Andalusia, Spain in November this year as an example to introduce how Spain severely punished the killing and catching behaviors that threatened the survival of birds.

　　Spain’s National Civil Guard has set up a special branch to protect the natural environment in the region and implement all animal protection laws in the region, the country, the European Union and even the world. It is worth noting that Spain announced its agreement to the European Convention on the Protection of Animals as early as 1987, but it was not until 2015 that it officially signed and joined.

　　The 30-year period of not formally joining the convention can be seen as people’s re-understanding of animal protection under the traditional thinking, in addition to differences in party views. In 2015, a 41-year-old man in Spain injured his neck because of a horse, and even beat the horse to death, resulting in criminal punishment, becoming the first person in Spain to be sentenced to prison for cruelty to animals. This incident is also the strongest punishment for violating the animal protection law introduced by the Spanish government. At the same time, the man will be banned from all animal-related work and activities within three years, and the biggest controversy among the people is whether to ban traditional bullfighting activities in national culture. Spain kills about 50,000 bulls in the bullring every year. Last year, the Spanish Constitutional Court lifted the ban on bullfighting, but the local government said it would not implement it. This year, Spain’s animal rights protectors marched on the day before the famous Bullfighting Festival, wearing horns and stained with red paint, demanding the abolition of the Bullfighting Festival and the tradition of bullfighting.