The Thieves 2 poster

1905 movie network feature The good news is that the new movie "The Thieves 2" by your Jay Chou, Curly Hair, Potter and the Hulk has been released in North America earlier this month.

The bad news is that you won’t be able to see it in China until June 24th.

Another piece of good news, the 1905 movie network has poked a bunch of exclusive behind-the-scenes information for you to see how your family is going to play tricks this time.

After watching "Amazing Magic Troupe 2", we can say responsibly that director Zhu Haowei has definitely graced the Chinese face. The sequel is better looking and more brain-burning than the first one, lying to you that you are a puppy.

Director Zhu Haowei

In the first, the beloved Four Horsemen of the Apocalypse use magic and illusions to rob the rich and help the poor, and play the FBI like a monkey to become a popular hero. The sequel follows this story and traces the family feud between FBI detective Dylan ("Hulk" Mark Ruffalo) and the "villain" Thaddeus (Morgan Freeman) in the previous episode. The Four Horsemen, who are hunted by the FBI and incognito, take on a new job to expose a tech president’s global new product launch and plan to use this opportunity to see the light of day again.

As a result, the action is accidentally disrupted by a more powerful master. Dylan and the Four Horsemen inexplicably come to Macau, meet the mastermind Walter (played by Daniel Radcliffe), and are immediately sent to steal a powerful chip. This action is a matter of life and death for the Four Horsemen, so the plot in Macau and London is very tense, and the characters are also very strange. Did the Hulk and Curly Hair fight? Potter came to persuade him to fight?

I can only say so much, and there will be spoilers.

Who are the three good students of the magic school?

Ella Fischer, the female magician in the first installment, was unable to participate in the filming of the sequel because she was pregnant. The new female member of the Four Horsemen is Liz Capan, the heroine of the American TV series "Masters of Sex".

This magical girl has a strong taste and belongs to the "Geek Magician", which is the kind of magician who often uses bloody scenes to create magic effects. She cut off her head and hands at the beginning of the scene, and later cut off the head of the white dove, which made the black cat sheriff very sad.

1905: How did you land this role?

Liz Capan: I managed to fertilize Ira Fischer and get pregnant, so I managed to kick her out. (Laughter) Hopefully by the time I do the third film, I won’t be pregnant. (Laughter) The fact is, the director David Chu really liked my performance of "Party Crazy," and he came to me and asked if I wanted to do it. It was a dream come true for me, because my selfish desire was to spend a few months with my boyfriend while filming in London.

Liz Capan

1905: How did you practice these magic tricks?

Liz Capan: We crammed into a crash course in magic. The so-called magic classroom is actually a conference room. We had classes every day for two weeks before shooting. As you all know, no one can become very skilled at magic in a short time, so our task was to learn "pretend to know magic", such as how my body should bend so that I don’t wear it on camera when my head falls off. The only trick I learned was to let pigeons sleep in my sleeve, which should be practical.

1905: Can you tell us the secret of this "trick"?

Liz Capan: Well, you just put the cubes in warm clothing and they fall asleep… and then, if they wake up, you go up and punch them, and the pigeons fall asleep again.

1905: You have a scene where you untie your underwear in the air. Please tell me about the filming process.

Liz Capan: In that scene, it was based on the camera position, and it looked like from an angle. I didn’t do it, and the bra buckle came loose. I can now take off the bras of all the women in the room without you noticing. To be honest, even if you don’t know magic, a woman can take off her little underwear in any situation without taking off her clothes. (mischievous laugh)

1905: So, what did this magic school teach you?

Liz Capan: Actually, card magic is still the focus of this movie. Dave Franco is very good. After two movies, he really understands card magic. It is the pride of our magic teacher. When other people learn cards, they just throw them around and make the classroom floor full of cards.

Jessie Eisenberg: Dave is definitely talented. His fingers are especially dexterous. After a few practice sessions, he will know, unlike us unqualified people.

That’s right, cards are indeed a big part of the movie. This card, the four of them threw it for a full ten minutes.

Dave, who was praised by Liz, also had a romantic scene this time, and the first couple of the Four Horsemen was officially born. Lula, played by Liz Capan, and Jack Sparks, played by Dave Franco, also played mischievously stealing wallets and undoing belts.

1905: Liz and Jesse both say you’re a card god, right?

Dave Franco: Call me "God", which is too flattering, but I like it~ (laughs) We did think about doing a magic show with four people to promote the movie, but after testing, none of us were at the level of professional card magicians. The skills are terrible, and no one will buy a ticket to see it.

1905: In the sequel, your character will also learn hypnotism. Do you believe that people can really be hypnotized?

Dave Franco: I did learn a few tricks from the master hypnotist Keith Berry, and I thought it was too difficult. It requires the hypnotist to have excellent control over his voice, pitch and speed, which are the basic elements of being hypnotized, and I don’t think I can do it in my life. But I do believe that some people can be hypnotized, and I’m a very alert person myself, so hypnosis is not very useful for me.

1905: Magic is a technique of deceiving the eye, so to speak. Have you ever been deceived severely?

Dave Franco: Movies are a deceptive trick, haha. Every time I take on a project, I feel confident that I know exactly where the story is going and how the visuals are presented, but every time I see the finished film, I’m stunned. Every time is completely different from what I imagined, so I’ve learned a lot over the years. Some projects can be taken, and some projects are more risky. A movie as interesting as "The Sorcerers", even if it makes 57, I will continue to play it.

One night in Macau, who wins and who loses?

Marc Ruffalo’s Macao Street Fighter was filmed in a London studio, but the Four Horsemen and Daniel Radcliffe both went to Macau. When everyone thought they were setting off a casino scene, the Four Horsemen’s answer was "We only have a chance to go to the casino on the last night before we leave." Radcliffe, who has a relatively small role, had the opportunity to gamble everywhere.

Macau stills of the film

1905: What did you see in Macau? What did you do?

Liz Capan: Macau is the craziest city I’ve ever seen. At first glance, it’s a Las Vegas; at second glance, it looks like Portugal; at second glance, it’s completely Chinese. I don’t know, the world is amazing! Macau was our last stop, and everyone was severely sleep-deprived and didn’t have time for jet lag, so everyone was sleepwalking, and this feeling is the most suitable for Macau, because it’s amazing.

Jessie Eisenberg: Las Vegas + China + Portugal = Macau. The culture of this place is very special, and the atmosphere is very suitable for the whole story. When the Four Horsemen came to Macau, they didn’t know where they were. It just so happens that in Macau, we all feel like we are in the clouds. On the other hand, the story says that Macau is one of the origins of magic, which explains why Daniel Radcliffe’s villain magician came here, and the Four Horsemen are familiar with the background of the magicians in the Macau circus, so it makes sense.

Liz Capan: Probably the biggest headache for the crew is Woody Harrelson’s diet, which only eats raw vegetables and fruits, so in Macau, it’s quite embarrassing.

Jess Eisenberg: Being a vegetarian in China is difficult, but luckily I can say "no meat, thank you" in Chinese.

1905: Did you take a gamble?

Liz Capan: After our last day of filming, we went out and played Daniel Radcliffe’s favorite, a card called "Baccarat," and I remember I seemed to win a little bit, but I had no idea how I did it because I didn’t even know the rules.

Woody Harrelson: I always lose every bet, so I’ve always been careful to take what I see. As a result, there were too many casinos in Macau, so I won some small money. On the way back, I went into a few more casinos and lost.

Dave Franco: There was so much to play with that I didn’t have time to look at it. With so much cash in my pocket, I made a bet and was ready to lose and leave. In the end, I probably won ten dollars.

In front of Jay Chou, Harry Potter is not even a coffee!

Zhou Dong’s appearance was very calm, and the English of "Hello everyone, I’m Xiao Li" was also a bunker.

When interviewing four foreign stars, their eyes lit up every time Jay Chou was mentioned.

JESSIE EISENBERG: I guess Jay is a perfectionist, and he wants to be the best at whatever he does. I only knew he was the Michael Jackson of China, but I didn’t expect him to be so dedicated and good at acting on set. To be honest, I guessed that this Asian Jackson couldn’t act, but I was wrong. He was also very good at funny in English, very accurate in details, and sometimes improvised.

Mark Ruffalo and Jay Chou for a photo

Mark Ruffalo: I’m a fan of him, to be honest. For me, Jay Chou is the Elvis Presley of Asia. He is very funny and stylish, and I especially enjoy working with musicians, who always bring unexpected surprises to movies.

Liz Capan: I was looking forward to working with the world-class child actor "Harry Potter" at first, and when I learned how famous Jay Chou was, Daniel Radcliffe was directly turned into a piece of dust.

Woody Harrelson: When I left Macau, the person I most wanted to take with me was Jay Chou!

Director Zhu Haowei said that Jay Chou also directed the Hulk’s Chinese lines at the scene, but unfortunately, when the great god Morgan Freeman opened his mouth, the standard and vicissitudes of the pronunciation directly turned the Hulk’s Chinese into Meow Xingyu. Zhu Haowei was surprised that Director Chou knew magic and was so skilled. The magic shot in the movie that did not need to use the camera to "deceive" the audience came from "Director Chou" Jay Chou, which surprised the director. Everyone can look forward to it.

Zhu Haowei, who has also filmed music videos, said that he thought he would direct the filming of the theme song, but when he learned that Jay Chou had been directing and acting in the music video, he gave up the idea directly. As the global theme song of "The Magic Group 2", Jay Chou’s "Now You See Me" was the first Chinese global theme song to appear in a Hollywood movie.

And finally, the coolest shot of Jesse with his curly hair.

On April 10th, I looked forward to the appearance of the U8 real car. As the first mass-produced model launched by BYD’s high-end brand, we look forward to U8 positioning a million-level new energy hard-core off-road, equipped with "Easy Sifang" power system, and providing four wheels and four motors. It is also equipped with BYD Yunqi -P intelligent hydraulic body control system released today. It is reported that Wangwang U8 is expected to go on sale in August.

Looking up at U8, there is a huge I-shaped grille on the front face, and there are also dot matrix LED light sources on both sides. The car body will also have an electric hidden door handle, and the shape of the rear is very tough. The external spare tire is located in the center, and the rear has "L" and dot matrix LED light sources, which have strong recognition. The top of the new car is equipped with lidar to provide high-level autonomous driving technology.

Previously, the official data showed that the length, width and height of U8 were 5319*2050*1930mm, and the wheelbase was 3050mm. It is expected that the car will also have excellent space performance. Polygonal wheel arch integrates hardware such as laser radar, camera and side sign lamp, and its modeling design is practical.

In terms of interior, the new car adopts a four-spoke flat-bottomed steering wheel, which is more in line with the hard-core temperament of the vehicle. In addition, the size and clarity of the all-LCD instrument panel have a good performance, and it will adopt a joint screen design. In terms of seat layout, the vehicle will adopt a 7-seat layout form of 2+2+3.

In terms of power, the new car is equipped with the "Easy Sifang" power system, which provides four wheels and four motors. The maximum power of a single motor of the vehicle is 220-240kW, and the maximum torque is 320-420 N m, with the fastest 3-second acceleration performance. In addition, it is also equipped with a square blade battery and a non-loaded body.

"Easy Sifang" is a set of power system with four-motor independent drive as the core, which has been completely reconstructed around the characteristics of new energy vehicles from three dimensions: perception, decision-making and execution, completely subverting the power system capability system of previous fuel vehicles. It can realize accurate control of vehicle four-wheel dynamics by means of four-motor independent vector control technology.

The body stability control of traditional fuel vehicles is limited by its era and technical development, and the speed and accuracy of perception are far from the ultimate safety. There are some problems in the implementation level, such as slow response, low efficiency, low power and low degree of four-wheel differentiation. Compared with the traditional fuel vehicle power system, the "Easy Sifang" technology can independently adjust the dynamics of the four-wheel end of the vehicle at millisecond speed through a more perceptive electric drive system, thus better controlling the body posture.

Thanks to the above technical achievements, the "Easy Quartet" technology can provide users with greater safety redundancy. For example, after a single wheel of a vehicle has a flat tire, the torque of the remaining three wheels can be accurately adjusted at a frequency of 1,000 times per second, and the body posture can be compensated and intervened by the driving wheel in time to help the driver stop the vehicle stably and controllably. This function is expected to avoid the occurrence of secondary accidents to the greatest extent from the root of power.

With the "Easy Sifang" technology, the vehicle core system protection ability reaches IP68 level, and the vehicle body and cockpit are well sealed, so it can even obtain the emergency floating ability by virtue of the four-wheel independent vector control function.

In addition to the ultimate security, "Easy Sifang" will also provide users with the ultimate performance and experience. The "Easy Sifang" platform has a maximum rotation speed of 20500rpm and a vehicle horsepower of over 1,100 horsepower, which can meet the performance requirements of various extreme scenes such as streets, off-road and racetracks. The powerful power brought by independent research and development of highly integrated motors also supports the "Easy Sifang" technology to realize flexible in-situ U-turn function on high adhesion roads such as asphalt roads.

With the independent positive and negative torque output capability of the four-motor drive technology, the "Easy Square" platform can even achieve a braking distance of less than 40 meters and an agile steering capability of less than 12 meters when the steering gear and brakes are not working, so that large SUVs also have the flexibility of not losing A0-class cars.

A few days ago, Xpeng Motors CEO He Xiaopeng publicly stated in an interview that "Ninety-nine percent of AEB of Friends (Friends) are fake.",this burst point of view instantly attracted the attention of the network.

Subsequently, Yu Chengdong countered He Xiaopeng’s AEB argument in the circle of friends:Experience it quickly, even what AEB is, even the top leaders of car companies have not understood it at all.

Wen Jie and Tucki are both in the first echelon in the field of intelligent driving, and this fight has attracted a large number of people who eat melons. So what exactly is the AEB that Yu Chengdong and He Xiaopeng are arguing about? Let’s talk about it today.

When I watched this video for the first time, I was really worried. I didn’t see an old man until the car stopped. With the Aouita 11, there are more and more cases of automatic obstacle avoidance and extreme car rescue.

1. He Xiaopeng: It is said that 99% of AEB is fake.

Recently, in an exclusive conversation with "No.42 Garage", He Xiaopeng released a lot of materials and made a rather sharp comment on the technology of friends and businessmen.

After the launch of the new M7 in Wenjie, it was completely destroyed, with a large quantity exceeding 80,000 units. The AEB active safety promoted by Yu Chengdong has become the main reason for many people to buy it. You know, it can stop at 90km/h, and there is only one at present, but in He Xiaopeng’s view,This is actually a fraud.

In his reply, he said: first, most people may never touch AEB；;Second, friends talked about AEB. I think 99% of it is fake. It is fake. None of the publicity was officially released by the company. It was all from small videos.

At the same time, it added: our people also asked, its AEB can’t be opened at all, and there are too many cases of wrong braking on the road.

Answering "its propaganda effect is greater than its actual use effect?" , He Xiaopeng said:

At present, when talking about AEB in the industry, we mainly talk about vertical AEB; When it is triggered, its speed should be within 60 kilometers per hour in most cases.If the speed is too high, once you brake by mistake, it will be a great shock to users, which is simply unacceptable.

He Xiaopeng added: I don’t think it’s right to treat customers as guinea pigs. Some enterprises dare to do this, but they will also bite back. I have worked in the automobile industry for several years, but I don’t want to do this, but we will definitely do a better job in AEB.

2. Yu Chengdong retorted that the top leaders of car companies don’t understand AEB.

This view has attracted the attention of Yu Chengdong, the chairman of Huawei Zhixuan Car. After all, the other party named it as fraud, so Yu Chengdong refuted it in the circle of friends, saying"The top leaders of car companies don’t understand AEB".

This is not enough. Yu Chengdong continued to write in the comment area of his circle of friends:

Some people don’t understand what AEB is at all, and tell some people that intelligent driving is nonsense/flicker, almost exactly the same!

Lack of basic understanding of industry technology development and future development!

Some car companies are busy doing intelligent driving all day, and the results of AEB active safety test are very poor. When asked, they know that they have not even done the basic functions of AEB.This surprised me very much! Either let the men fool, or lack the most basic understanding of the development of the automobile industry!

There is no doubt that Yu Chengdong’s response is full of gunpowder, but in combination with He Xiaopeng’s previous remarks, it is indeed time to stand up and say, after all, the more clear the argument is.

3. What is AEB?

So what the hell is AEB?

According to public information,AEB(Autonomous Emergency Braking) is an automatic emergency braking system for automobiles.The distance from the vehicle or obstacle in front is detected by radar, and analyzed by electronic control unit. According to different distances and speeds, whether there is a danger of collision is judged, an alarm is given to the driver, and automatic emergency braking or vehicle deceleration is performed to the maximum extent, so as to reduce the probability of collision with the vehicle or pedestrian in front and avoid accidents.

Simply put, it is to take the initiative to help you step on the brakes to avoid hitting people or other objects.

As one of the active safety functions, AEB has increasingly become the standard of many new cars. At present, the relatively advanced AEB score in the industry is 60 km/h.. That is, when driving at a speed of 60km/h, AEB can take the initiative to stop the car before it hits the object when it detects a stationary object in front.

Yu Chengdong promoted that the AEB active safety of its own Huawei ADS 2.0 advanced intelligent driving can reach 90km/h braking, which is "far ahead".It can effectively avoid most traffic accidents caused by inattention and complex road conditions.

4, use it once to return to the book! Huawei AEB successfully avoided hitting the elderly.

Huawei’s ADS 2.0 advanced smart driver does have related cases, not the M7, but another Aouita 11.

Recently, Aouita CEO Tan Benhong shared a very thrilling case. The owner drives a Aouita 11 on the national highway. Because there are few vehicles, the speed is not slow, and the light on the road is not good.

All of a sudden, this Aouita 11 suddenly started to brake, and gave a thumping sound until the brake stopped.The driver found that an old man dressed in black wanted to cross the road. If the vehicle did not automatically identify and brake urgently, the consequences would be unimaginable.

When the Aouita 11 brake stopped, a Volvo S90 came near the driveway. The driver on it also noticed that the situation was wrong, and the brake light was always on. Then the old man retreated to the road and the two cars drove away.

Tan Benhong said:

When I watched this video for the first time, I was really worried. I didn’t see an old man until the car stopped. With the Aouita 11, there are more and more cases of automatic obstacle avoidance and extreme car rescue.

In fact, there are many feelings. On the one hand, it has strengthened our determination to do intelligent driving.Help everyone step on the brakes and take a direction in the extreme situation of being invisible and too late to improve the safety of travel;

On the other hand, I still want to remind you that the current intelligent driving is only an aid, not a real automatic driving. You should concentrate and be ready to take over at any time.

5, the end

From this point of view, the AEB function is indeed very practical in safe driving, and it can even be said that "use it once to return to the book." After all, if you really succeed in avoiding hitting people, the loss saved may be hundreds of thousands or even hundreds of thousands.

Although there are differences in their understanding of AEB, it is undeniable that AEB has become an indispensable part of intelligent driving in the future.

Yu Chengdong and He Xiaopeng’s "pinching each other from a distance" is actually a microcosm of the increasingly fierce competition in the automobile industry in recent years, especially in the research and development of new energy and intelligent driving. Whoever comes up with really good products can survive under the cruel competition.

On March 26th, Betta released the unaudited financial report for the fourth quarter and the whole year of 2023.

The financial report shows that Betta’s total revenue in the fourth quarter was 1.296 billion yuan, its gross profit was 126 million yuan, its gross profit was 9.7%, and its adjusted net loss was 5 million yuan. Among them, the live broadcast income was 1.021 billion yuan, and the advertising and other income reached 275 million yuan, a substantial increase of 226.5% year-on-year.

More notably, in 2023, the total revenue of Betta reached 5.53 billion yuan, the gross profit was 684 million yuan, and the adjusted net profit was 154 million yuan, turning losses into profits and breaking through the profit barrier again.

This is undoubtedly a remarkable answer sheet. After a year of optimizing the cost structure, Betta’s consistent "long-term" development strategy has gradually achieved results, and the bright net profit data has become the most powerful evidence. What makes people feel curious is that under the background of constant macro-environmental challenges, why can Betta still make steady progress and turn losses into profits?

Open up a new space for commercialization around the main axis of the game

Judging from the financial report data,In 2023, the income structure of Betta showed a clear optimization trend, and the increase in the proportion of non-live broadcast income was particularly noticeable.

Looking at the fourth quarter alone, Betta’s advertising and other income increased by 226.5% year-on-year, and its business transformation was obviously accelerated. Looking at the whole year, the proportion of advertising and other income has also increased to 13.2%, and the growth of non-live broadcast business has injected considerable profit potential into Betta.

So, where paper data can’t be summarized, what has contributed to this situation?

Looking back, we will find that the improvement of Betta’s income structure is actually mainly due to its close cooperation with game manufacturers.

In 2023, relying on the game attributes of the platform itself, Betta consolidated good business cooperation with many head manufacturers in the industry such as Tencent, Netease and Mihayou, and on this basis, worked together to explore more effective game marketing methods.

On the one hand, Betta and game makers have made many fresh attempts hand in hand and boldly opened up a series of new commercialization paths.

For example, for the traditional game props, skin, and peripheral sales fields, Betta gives a new solution that is rare in the industry. Last year, Betta Joint Game Maker and Taobao launched the "Game Shopping Festival" and invited eight head anchors, including YYF, former Shenlong Grandpa Four and Luo Xin, to bring goods live for the hot game products such as The Original God, League of Legends, CFM and DOTA 2.

According to official data, during the event, the number of viewers in the live broadcast room exceeded 12 million, and the cumulative sales reached nearly 10 million. The official live broadcast room of Betta Fish successfully topped the Taobao live broadcast real-time list, and the new model of "game+e-commerce" was a success in the first battle.

In such an exploration process, Betta is both a game organizer and a game breaker.It refreshes the platform virtual resource replacement, game props sales and other commercial activities, and uses innovative models to enhance users’ willingness and stickiness to pay for game content.

On the other hand, fighting fish has never lacked the profound skill to declare operations in a positive way.

In the past period of time, Betta has intensified the promotion of game effects, and gradually adjusted the previous promotion of anchor business orders to a promotion effect-oriented model. At the same time, Betta also combines the distribution rules of game products to launch a wealth of marketing activities for key nodes to help manufacturers concentrate on fixed-point breakthroughs.

Take the heavy new tour "Yuan Meng Xing" launched in the fourth quarter of 2023 as an example, Betta has specially launched a million-dollar bonus broadcast incentive and the "Yuan Meng Xing Ji" anchor demo activity for it. According to the results, the number and duration of betta fish in the public beta period of "Star of Dreams" ranked among the top in the industry, which effectively promoted the popularity of the product and the community.

In fact, in the popular game "BIG DAY", fighting fish can be seen everywhere.

For example, when "Mobile Games Against the Water" was launched last year, the Betta Head Anchor Group launched the game promotion activity of "Divide Millions of Red Packets", forming a promotion matrix covering live broadcast rooms, fish bars, off-site social media and other channels, helping the martial arts rivers and lakes to grow rapidly.

Another example is the continuation of the "Egg Party" anniversary fever, Betta integrated platform anchor resources and PGC production capabilities, and launched a fun and interesting national competitive art live variety "Egg Rushing Forward", which sent laughter to many players. The number of viewers in the official live broadcast room was as high as 9.14 million.

It can be said that from the new online tour to the subsequent operation, Betta has used its brains and repeatedly polished its marketing methodology on the premise of mobilizing platform resources.It is also in the process of continuously empowering good games that Betta has opened up a wide commercial space for itself.

Insist that content is king and occupy the mind of core users.

From another point of view, the premise of betta fish empowering game manufacturers is its strong appeal to core game users.

Yes, although the external environment is complex and changeable, accompanied by challenges, Betta still stabilized the user market in 2023.According to the financial report data, in the fourth quarter of 2023, the average MAU of Betta mobile terminal was 51.7 million, which remained stable from the previous quarter, and the number of quarterly paying users was 3.7 million.

So a new question surfaced: at the moment when attention competition tends to be fierce, why can Betta keep the hearts of users?

You know, in the early years, the live broadcast track once grew wildly, and "traffic is king" was once a recognized rule in the early stage of industry competition. At that time, people believed that whoever could sign a well-known anchor would get a full house of applause from users.

However, with the development of the industry entering a new stage, the importance of content has gradually become prominent, "content is king" has become the consensus of the industry, and platform competition has ushered in the second half..Therefore, the fighting fish that broke through all the way from the era of "digging the anchor" also took advantage of the trend, re-examining the current user needs and solving the eternal proposition.

Nowadays, the answer given by Betta is a highly differentiated content ecology.

To this end, Betta has made a top-down structural adjustment to provide team support for the operation idea of "content is king".

At the beginning of 2024, Betta announced that it would simplify the organizational structure of the company, reorganize the company’s important content ecology business division into three business divisions: anchor, competition and manufacturer, actively shrink some inefficient businesses, centrally integrate the core resources of the platform, and finally sort out the context of content ecology.

Specific to the practical level, Betta takes active actions to respond to an increasingly diverse audience with a complete content ecology.

Focusing on the fourth quarter of 2023, we will notice that Betta actually built a "pyramid"-like competition layout. Looking upward, Betta has broadcast more than 30 official large-scale events, including League of Legends S13 Global Finals, Dota2》Ti12 International Invitational Tournament, the glory of the king Challenger Cup and Champion & HELIP; …

Looking down, Betta has brought more than 60 self-made competitions, including the KPL Youth Training Competition based on the official KPL competition, the S10 Goddess Invitational Tournament around the female anchor, and the continuous Fish Cup Abyss BP Competition of the Original God, etc.

Behind this high-level and orderly content system is a rich reserve of official event resources and a strong ability to make homemade events.Together, the two meet the needs of users at all levels, and also show the advantages of betta’s e-sports resources.

At the same time, fighting fish, which has been cultivated in the industry for many years, has mastered many scarce industry resources, not only knowing the way of live star-making and subdivided operation, but also knowing how to output characteristic content based on anchor IP.

Therefore, around the professional anchor resources, Betta continued to export a number of anchor IP events and PGC variety shows in 2023, including the Gemini Lucky Cup, the first anchor IP professional event of the glory of the king, the Betta Knife Dream Invitational Tournament led by YYF, and variety shows with anchors, stars and teams such as Grandpa Ge’s Baby Bus and There is a Farm.

It is worth mentioning that Betta’s development of anchor IP content is actually two-way — — Not only rely on the influence of the anchor to attract users, but also invest resources to help the anchor enhance its influence. With the blessing of customized variety shows and multi-channel exposure, popular anchors and related high-quality content further improve the stickiness of platform users and build a virtuous circle of fighting fish.

In addition, Betta is actively exploring ways of cooperation with other platforms, and relying on high-quality platform resources for joint promotion and commercial cooperation.

For example, at the beginning of this year, Betta cooperated with platforms such as Tiger Tooth and Video Number to hold the first e-sports All-Star Spring Festival Competition, which covered many popular game products such as League of Legends, the glory of the king and Peace Elite, and gathered e-sports players, game anchors and even famous artists. Once the event was launched, it quickly triggered a hot discussion on the whole network, and related hot searches emerged one after another.

In this way, the fighting fish with an open spirit not only brings the users the surprise of dream linkage, but also greatly extends the boundary of the content ecosystem.

In a word, no matter in the past or now, Betta has never stopped devoting itself to the content ecology.

This is also why it can keep the user scale stable after the hot summer file in the third quarter, and truly drive the user growth with high-quality content.

Adhere to long-term doctrine and take the road of sustainable development

In the annual report, the Interim Management Committee of Betta pointed out: "In 2023, Betta insisted on ‘ A diversified content ecological platform with games as the core ’ The development strategy, continuous investment in high-quality content and efficient operation of the platform, and timely adoption of flexible operational strategies to deal with the challenging macro environment, including improving income structure, adjusting customer acquisition strategy, strengthening compliance construction, etc., is committed to achieving long-term growth and sustainable development of the platform. "

In fact, after reading the financial reports of Betta in recent years, we will always see similar words in the macro vision expressed by high-level officials:Deep tillage, precipitation, long-term sustainability … …

Every keyword that echoes from afar finally points to long-termism, which is the main theme of betta’s development.

When the long-term doctrine is implemented at the product level, it is reflected in Betta’s continuous attention to the ecology of interactive communities.

In the fourth quarter of 2023, Betta APP was revised and optimized again, further enhancing the interactive function between the anchor and users. Specifically, the Betta APP has added a "dynamic" first-level column, focusing on the broadcast status of the anchor and the entrance of the live broadcast room. In this way, the live scene of the anchor and the non-live content are opened. Even if it is not in the broadcast time, users can easily understand the anchor dynamics and easily comment and interact.

This insight into the functional improvement of users’ psychology is another attempt to strengthen the social attributes of Betta, and it is also the epitome of the continuous iterative evolution of the product layer. Facts have proved that Betta did not blur the focus in the competition, but chose to persist in polishing the ontology ecology of the community, providing a solid framework for long-term innovation and exploration.

On the other hand, Betta’s long-term doctrine is also reflected in the construction of compliance system.

Since the fourth quarter of 2023, on the basis of the original compliance system, the Provisional Management Committee of the Platform has made every effort to build a new "four-in-one" compliance system (business compliance, content compliance, process compliance and data compliance), aiming at comprehensively implementing the project risk prevention and control system, establishing a product retrospective mechanism, improving the interactive anti-addiction system, paying attention to the handling of disputes and complaints, regularly checking the platform’s illegal risks and rectifying illegal behaviors, and strengthening the risk awareness education of relevant personnel of the company.

Taking the goal of "content compliance" as an example, Betta specially established a set of professional content review mechanism and introduced the Sunshine Credit Scoring System. In addition to the huge audit team, Betta also actively embraced cutting-edge technology trends and used self-developed AI technology as an aid to significantly improve the platform’s ecological governance capabilities.

It is not difficult to imagine that the strong investment in the compliance system will effectively help Betta cope with and resolve potential risks and lay a solid foundation for the long-term development of the enterprise.

Generally speaking, 2023 is a period of business adjustment for Betta.

In this year, Betta adhered to the concept of long-term, vigorously consolidated its business foundation, pursued opportunities with a sensitive strategic layout, and avoided risks with practical rectification actions.In the end, it found the right rhythm, gained a good income structure and a stable user scale at the end of the stage, and turned losses into profits as expected..

With the benign signal released by the financial report, we have reason to believe that Betta will usher in more surprises in the future long-distance running.

Article source: Hedgehog Commune

　　On August 26th, the second China International Intelligent Industry Expo officially kicked off in Chongqing, and the mountain city once again set off a wave of intelligence. With the theme of "Empowering the economy and adding color to life", this year’s Zhibo Fair invited Nobel Prize winners, Turing Prize winners, leaders of the world’s top 500 companies and leading enterprises in the global big data intelligent industry to attend.

　　Following the gathering of the last Zhibo Fair, Ma Yun, Ma Huateng and Li Yanhong, three Internet technology industry tycoons, will once again join hands to attend the fair, and put forward their views and imagination on the intelligent industry around the topics of "enterprise innovation", "industrial competition" and "artificial intelligence" at this year’s Zhibo Fair.

　　The speeches of the three heads are full of personality. Ma Yun, who pays attention to sustainability, attaches great importance to the cultivation of the development source of innovative technology. In his speech, he proposed that "technology is developed, not regulated"; Ma Huateng, who is leading Tencent’s transformation, continues to speak for the industrial Internet, trying to attract more partners to make new "fist products" together; Li yanhong, a technical background, values AI landing, and his core views revolve around practicality and independent intellectual property rights.

　　Jack Ma

　　In the future, human beings will live by data.

　　Ma Yun is one of the three entrepreneurs who has invested the most in education. In sharing, his views also revolve around the universal and sustainable development of people, cities and even technology, which is consistent with the concept of teaching without distinction and learning with each other in educational thought.

　　Ma Yun’s speech started with social progress. He compared the difference between Chongqing and Silicon Valley, and thought that holding the Zhibo Fair in the southwest of China represented social progress. Regarding how the society will progress and how the city will develop in the future, Ma Yun borrowed from the residents in Guizhou mountainous areas to become a data annotator through data annotation training, creating a large number of employment cases, and proposed that in the future, human beings will live by data and find a place to communicate with data.

　　In the current digital age, technology is playing a more beneficial and convenient positive role in regional development and personal growth. Ma Yun said that what leads the future is the wisdom of human beings behind intelligence, and suggested that "in the era of wisdom, technology and equipment should be spent on human progress and human feelings".

　　Talking about macro-innovation, Ma Yun suggested that China has the opportunity to become a country on the Internet, but in comparison, there are not many enterprises like BAT, but fewer, and China should develop dozens of such enterprises. "We should not be afraid that innovative enterprises will become giants, but should worry that giants will not innovate."

　　Ma Yun believes that the next 30 years will be an era of intelligence, and the modern service industry will become the dominant employment, the essence of which is the development of finance. Ma Yun talked about the three relationships of "intelligence+":in the era of intelligence, intelligent policies are needed, and all intelligent businesses must bear corresponding responsibilities. No one can be big without taking responsibility. He expects big enterprises and big innovations to contribute to solving social problems and future problems.

　　Pony Ma

　　Industrial competition has entered the era of "doubles"

　　After a major organizational restructuring, Tencent has focused its business on developing the industrial Internet for a year. Ma Huateng’s speech at the Zhibo Fair mainly focused on the industrial structure, and the call for "doubles" released the signal that Tencent wanted to form an alliance with friends.

　　Ma Huateng said that the main field of industrial competition is gradually changing from "singles" PK to "doubles" competition. The competition of physical industries is no longer a solo struggle, and various physical industries are combining with the information industry to form new partners to participate in the competition.

　　Recently, Tencent has "rooted in the consumer Internet and embraced the industrial Internet", hoping to become an assistant for digital transformation and upgrading in all walks of life. Taking automobiles as an example, Ma Huateng mentioned that the automobile industry is facing a great change that has never happened in a century. The application of 5G technology, the landing of artificial intelligence, the replacement of new energy, and the governance of smart cities are promoting cross-border cooperation, especially the integration and innovation of information industry and automobile industry, and building a new car networking ecosystem.

　　Ma Huateng believes that in the past few decades, the rapid development of China’s economy and industry mainly benefited from the extension expansion. In the next few decades, China must exert its innovation potential to achieve high-quality development. Therefore, today’s China industry needs more fighting spirit. "In the face of economic transformation and industrial upgrading, we need to constantly stimulate the innovation potential and create more fist products."

　　Li yanhong

　　Artificial intelligence can no longer "show off skills"

　　The in-depth layout of artificial intelligence has always been the core strength of Baidu. "Artificial intelligence no longer pays attention to coolness, but pays attention to solid promotion and implementation." At the Zhibo Fair, Li Yanhong shared three suggestions on promoting and landing artificial intelligence based on the observation of the application and development of artificial intelligence technology.

　　First, we should pay attention to safety and efficiency. Li Yanhong pointed out that from the perspective of safety and cost, the low-speed L4 in the driverless field will be realized before the high-speed L3. The reason why Baidu slowed down the speed is to ensure safety.

　　Second, I hope to speed up the construction of infrastructure. Li Yanhong, who once worked on Wall Street, has a personal experience of Sino-US competition in science, technology and commerce. Focusing on the different development directions in the field of autonomous driving, he pointed out that China and the United States actually have considerable competition. The United States places more emphasis on bicycle intelligence, while China has advantages in infrastructure, and can add many devices on the roadside to improve safety and efficiency.

　　The third is to make full use of open source and open platform. Li Yanhong said that China’s open source platform started relatively late, but it played a vital role in the development of artificial intelligence. He believes that the industry should fully realize that open source does not mean that everything is free, but self-controllable, and many open source things still need to be in the hands of others. (Huaxi Dushi Bao-cover journalist Frida Meng Ouyang Hongyu Cui Jiang)

　　Beijing, China, November 19 (Xinhua) According to Voice of China’s Global Chinese Broadcasting Network, on the morning of November 16, a tourist was playing on Caohai levee in Kunming, Yunnan Province. When feeding food to the red-billed gull, he caught a red-billed gull with his hand and took pictures. Subsequently, the tourist’s behavior was stopped by security guards patrolling the levee and called the police. According to the relevant regulations, the Forest Public Security Bureau decided to impose a fine of 625 yuan on this tourist’s behavior.

　　Going out to play and enjoying the beautiful scenery of nature is a good way to relax. Animals are a part of nature, and how to live in harmony with them is still a lesson that many people need to learn. However, some netizens questioned why the scenic spot did not set up warning signs or notices to clearly remind tourists not to catch gulls and take pictures. Then, are there any regulations in foreign countries that prohibit animals from grabbing in a certain area or city? What kind of punishment do you face if you break the rules?

　　Singapore: Paying attention to the survival of animal populations, residents are strictly forbidden to feed wild animals.

　　Singapore has a reputation as a "garden city". Let alone animals, where every flower and grass is extremely protected. Sun Muning, a correspondent of China Radio International in Singapore, said that as early as 1992, Singapore passed and improved the Animal and Bird Law, which made detailed provisions on the protection of animals’ survival rights.

　　Singapore emphasizes the construction of a garden city and attaches great importance to environmental protection. Wildlife conservation is an important link in environmental protection. While promoting conservation, relevant departments in Singapore also attach great importance to the survival and stability of animal populations. Wild animals are very common in Singapore, but in order to maintain the stability of the population, residents are strictly forbidden to feed these wild animals. Just last week, the Singapore government just installed more than 100 surveillance cameras to monitor the illegal feeding of pigeons and remind residents not to feed wild pigeons, so as to avoid the population expansion and affect the ecological balance.

　　In addition, the animal protection department headed by the Singapore Wildlife Conservation Group is also committed to assisting neighboring countries to protect rare animals and to protect and reproduce species such as Burmese tide turtles in Singapore. There is a sign that animals haunt, which can be said to be a scenic spot in Singapore, that is, otters. There are two wild otter families living in Singapore, which are deeply loved by local people, and even they can often be seen in local news programs. One of the otter families lives in the famous marina bay area of Singapore. Signs of beware of otters escaping can be seen everywhere near the Jinsha Hotel in marina bay and the Marina Bay Garden, which not only reflects the love of Singaporeans for these small animals, but also reflects the achievements of building a garden city in Singapore and realizing the harmonious coexistence between man and nature.

　　Australia: The concept of harmonious coexistence between man and animals is rooted in the hearts of citizens.

　　Australia is far from the mainland, alone in the ocean, and with simple natural conditions, many species have no natural enemies there. Australia attaches great importance to the protection of animals. They have not only enacted strict laws, but also rooted the concept of harmonious coexistence between humans and animals in the hearts of every citizen.

　　Hu Fang, an Australian Chinese, said that wild animals in public places and scenic spots are protected and are not allowed to be captured. For example, on the edge of parks or beaches, tourists will see clear signs stating that it is forbidden to feed birds, but it will not state that it is forbidden to capture animals, because for Australians, it is already a thing that you can never do wrong without any reminder. There are many wild animals in Australian cities, even parrots can be seen everywhere, and there are many birds coming from time to time in our yard. In Australia, people treat the wild animals around them as passers-by A and B and live in peace with them. In Australia, once there is an incident suspected of catching wild animals, it will cause an uproar. For example, there was a sensational Duck Gate incident in Australia recently. Passers-by recorded a video of a father and son putting ducks into plastic bags in a park, which attracted much attention, including investigations by the police and the Royal Society for the Prevention of Cruelty to Animals. However, people familiar with the matter later revealed that the father and son were actually taking sick ducks to the park for air. The previous public condemnation may be due to misunderstanding, and the police also confirmed this matter, so this matter came to an end.

　　In addition, in Australia, people should not only pay attention not to catch wild animals in public places, but also pay attention to keeping a distance from wild animals and not being harassed by them.

　　Because of the huge number of wild animals in Australia, and many animals don’t even have any natural enemies, they often show a fearless look. If you eat seafood in the fish market and open grass in Sydney, you must take care of your food, because if you are not careful, seagulls staring at your food may fly around and take it away. As for kangaroos, you need to be more careful when you get along. You can look at them from a distance, but it’s best not to be too close to them, because no one can tell the temper of these kangaroos. One is unhappy, and they slap you in the face. Kangaroos are boxing champions in the animal kingdom, so don’t grab wild animals in Australia. Besides protecting animals, there is another meaning, that is, only in this way can you protect yourself. Australian animals are really brave.

　　Spain: Wildlife protection measures are gradually refined under the legislation of governments at all levels.

　　Spain has more than half of all known animal species in the European Union due to its rich and diverse geographical conditions. Undoubtedly, it has become the most representative country of biodiversity in Western Europe. This also attracts hunters from all over the world to go to Spain for illegal hunting. In this regard, the wildlife protection measures in various regions of Spain have been gradually refined under the legislation of governments at all levels. Zhang Shunheng, who has lived in Spain for many years, took the local animal protection law promulgated in Andalusia, Spain in November this year as an example to introduce how Spain severely punished the killing and catching behaviors that threatened the survival of birds.

　　Spain’s National Civil Guard has set up a special branch to protect the natural environment in the region and implement all animal protection laws in the region, the country, the European Union and even the world. It is worth noting that Spain announced its agreement to the European Convention on the Protection of Animals as early as 1987, but it was not until 2015 that it officially signed and joined.

　　The 30-year period of not formally joining the convention can be seen as people’s re-understanding of animal protection under the traditional thinking, in addition to differences in party views. In 2015, a 41-year-old man in Spain injured his neck because of a horse, and even beat the horse to death, resulting in criminal punishment, becoming the first person in Spain to be sentenced to prison for cruelty to animals. This incident is also the strongest punishment for violating the animal protection law introduced by the Spanish government. At the same time, the man will be banned from all animal-related work and activities within three years, and the biggest controversy among the people is whether to ban traditional bullfighting activities in national culture. Spain kills about 50,000 bulls in the bullring every year. Last year, the Spanish Constitutional Court lifted the ban on bullfighting, but the local government said it would not implement it. This year, Spain’s animal rights protectors marched on the day before the famous Bullfighting Festival, wearing horns and stained with red paint, demanding the abolition of the Bullfighting Festival and the tradition of bullfighting.

　　BEIJING, Beijing, January 24 (Ren Jing) Starting from the 24th, the registration for the qualification examination for primary and secondary school teachers (written examination) will begin in the first half of 2022, and this examination will be held in 30 provinces across the country. In recent years, the registration fever of teacher qualification examination has been rising continuously, and the "teaching-funded fever" has been concerned by public opinion. Experts said that the increasing professional attraction of teachers and the increase in the number of college graduates have all increased the registration fever of teaching-funded examinations.

　　Image source: China Education Examination Network

　　30 provinces started to register for the written test on March 12 today.

　　According to the information from the Examination Center of the Ministry of Education, the registration for the qualification examination for primary and secondary school teachers (written examination) in the first half of 2022 will start on January 24th, and the written examination will be held in 30 provinces (autonomous regions and municipalities directly under the Central Government) (Tibet is currently only held in the second half).

　　It is worth noting that the registration time for this exam was originally scheduled for January 14th, but due to the sudden outbreak of COVID-19 in some provinces, the registration start time was postponed to January 24th.

　　According to the current teacher qualification examination method, the examination is held twice a year in most provinces, and the general written examination is arranged in March of the first half of the year and November of the second half of the year, 1-mdash ahead of schedule; Start registration in 2 months. A few days ago, 30 provinces announced the registration of primary and secondary school teachers’ qualification examinations in the first half of this year. According to local announcements, the date of this exam (written test) is March 12th.

　　The topic of "funding fever" has attracted attention.

　　In recent years, the topic of hot research on teaching funds has attracted public attention. According to the data of the Ministry of Education, during the "Thirteenth Five-Year Plan" period, the average number of qualified teachers was over 1.6 million, an increase of about 37% compared with the "Twelfth Five-Year Plan" year.

　　In recent years, the teacher qualification examination has been held twice a year, and the number of applicants for each examination is over one million. In 2016, the number of applicants for the teacher qualification examination totaled 2.6 million, reaching 4.1 million in 2017 and climbing to 9 million in 2019. In the registration of teaching examination in the second half of last year, the number of applicants in some provinces is still rising.

　　According to Chu Zhaohui, a researcher at China Education Research Institute, in recent years, one of the main reasons for the "fever" of teaching-funded examinations is the ever-increasing scale of college graduates. Under the employment competition, holding certificates means an extra way out.

　　"From the overall environment, teachers’ salaries and benefits are constantly improving, and the state has given priority to the preparation. The attractiveness of teachers’ careers in the future is increasing, which is the background of the rising popularity of teaching-funded examinations." Zhang Xiaojing, an expert from Huatu Education Research Institute, analyzed that in recent years, the country has raised the entry threshold for teachers, and the teacher qualification certificate has become a necessary condition for teachers inside and outside the department, which is also an important reason for the rising popularity of the teaching examination.

　　These people can be qualified as teachers without examination.

　　On the eve of the registration of this teaching-funded examination, the Ministry of Education issued the Notice on Promoting the Qualification Reform of Primary and Secondary School Teachers for Normal Students’ Exemption from Examination, demanding that the reform of exemption from examination be carried out among normal students in relevant colleges and universities on the basis of the reform of exemption from examination for education postgraduates and public-funded normal students.

　　The notice pointed out that teachers’ majors in colleges and universities that joined the pilot provinces of the national primary and secondary school teacher qualification examination reform in 2017 and before can participate in the examination-free certification reform from 2022.

　　The circular requires that institutions of higher learning that implement the examination-free accreditation reform should establish and improve the assessment system of normal students’ educational and teaching ability, and classify and determine the teaching sections and disciplines according to the talent training objectives of normal majors.

　　If the relevant institutions of higher learning arbitrarily expand the scope of exemption accreditation, or fail to issue the "Certificate of Professional Abilities for Teachers of Normal Students" for unqualified students, or neglect their duties or engage in malpractices for selfish ends in the reform of exemption accreditation, they will cancel the qualification of exemption accreditation for relevant normal majors in schools according to discipline and regulations, reduce the enrollment index of relevant normal majors in schools, and investigate the responsibilities of the principal responsible persons and relevant personnel of schools. (End)

　　"to the sky kingdom" was a hit for a while, and Dilraba’s little fox Feng Jiu left a deep impression on the audience. One year later, Dilraba, who had only made her debut for five years, became one of the first-line actresses, playing the leading role in several major dramas. At present, she starred in the costume fantasy drama "Fire is like a Song", which is being broadcasted. The single-day webcast record continues to lead, and she herself has topped the artist’s new media index list for 16 consecutive days. For such a rapid rate of success, the consensus in the industry’s evaluation of Dilraba is that he is willing to endure hardships and be dedicated enough.

　　In the past four years, she has never rested and worked hard to do every job. During the filming of "A Song of Fire", Dilraba also worked extremely hard, and his eyes were injured when he slapped the play. At one time, he could only appear with half of his face, insisting that he did not fall behind in the filming progress. For Dilraba, he grew up with the characters in this work. If the glamour and persistence of "Feng Jiu" in Sansheng opened the audience’s goodwill for her, then the maturity and tenacity of "as strong as a song" is an important threshold for Dilraba to move from Hua Dan to a big woman.

　　Fire Like a Song focuses on the growth of rivers and lakes from the delicate perspective of women. In the play, the strong and independent inspirational female image infected the audience, and the cool and heroic martial arts drama was equally impressive. In an interview, Dilraba said that because there are a lot of dramas in each episode, it is necessary to constantly practice martial arts movements. "Lieruge mainly uses whips in the drama. When I first started practicing, I was not skilled. I hit my own eyes and could only shoot half of my face."

　　From a little girl who is surrounded by love to a chivalrous woman who gives her love voluntarily, every time she meets a turning point, such as a song, she has to go through a layer of transformation. The upgraded role setting makes the role gradually full and vivid, which also makes Reba experience no small challenge: "The most difficult performance should be every turning point, which is difficult to control, and some things have new growth. I think this process is very difficult." After all kinds of changes, Ruge’s character gradually became calm, and the bright spot of strong independence gradually became prominent. This kind of growth makes Reba feel wonderful: "I like the process of growing up like a song, that is, she will become stronger after encountering some things, and everyone can clearly see her growth. She wants others to love her, and she takes the initiative to give love and gain love. This process is particularly wonderful."

　　In fact, there are many similarities between Ruge and Reba’s personality. When the cast was first announced, many fans of the original book recognized Reba’s role as Lieruge. Producer Gao Chen also said that both of them are strong and persistent, and their roles and actors can communicate with each other. The filming period of "Fire Like a Song" coincided with Reba’s growth and transformation, and she was deeply impressed by the wind and rain with the characters: "I think the biggest change and breakthrough of this play is to grow up with her, which also allows me to quickly integrate into the plot."

　　Talking about the future development, Dilraba said that he is filming the movie Legend of the Sun and Moon with Shawn Dou, and then he will shoot the TV series Sleeping on the Pillow with Sansheng III. In addition, the movie "21 Carat" with Guo Jingfei will meet the audience soon.

　　Reporter Jin Liwei