ifeng.com Car · Test Drive The largest number in the Arabic numeral "9" may be common in Western culture, but it is more than just an Arabic number in the eyes of the Chinese people. The number 9 represents longevity, prosperity and auspiciousness in Chinese culture, as well as power and status. And in our lives, we can also find many products named with 9 at the end. Such products are generally the flagship series of the brand, representing the technical strength and brand perception of the brand.

There are also many models named after the number 9 in the car circle, such as Chery Tiggo 9, Ideal L9, Hongqi H9, etc. These 9-character models take a high-end route in terms of positioning and product strength, highlighting their flagship position in the field. Today, another model named after the number 9 is here, which is the first product in Jietu’s new Shanhai new energy series – Jietu Shanhai L9.

A month ago, Jietu Shanhai L9 was officially announced. The new car launched a total of 4 models, and the official price is 16.69-18 8,900 yuan. As a new hybrid product series under the Jietu brand, the new car is equipped with Kunpeng super hybrid C-DM technology. The car’s CLTC working condition is pure electric battery life of 108km, feed fuel consumption is only 5.3L/100km, and the comprehensive cruising range is 1100km.

An impressive exterior design

Since it is the first product of the new series, the Jietu brand also wants to make Jietu Shanhai L9 stand out among the same class of models with its excellent performance and high value. Therefore, in addition to being equipped with Chery’s powerful Kunpeng super hybrid C-DM technology, Jietu Shanhai L9 has also achieved a sense of luxury and high-end in terms of appearance design. The new appearance design has also added the unique digital and fashion labels of the new energy era, and with the full sense of volume of the vehicle, it also makes Jietu Shanhai L9 very different from other models under the brand.

From the front of the vehicle, you will find that the front part of the Jietu Mountain Sea L9 is designed to be very tall and square, and there will be a sense of pressure that can only be felt by flagship models when walking on the road. The hexagonal grille uses a mesh shape composed of inverted triangle shapes, which is still very interesting.

In terms of the design of the headlights, Jietu Shanhai L9 places the LED headlamps in the upper and lower stacked shape on the outermost side of the front of the car. The upper and lower stacked shape also cleverly raises the height of the front part of the car. The lower part of the light frame is also designed with the same inverted triangle texture decoration as the inner shape of the front grille.

This new car has added a running cloud surround through-type LED daytime running light. The light strip surrounds the entire front grille, and the lighting is soft after lighting. The light strips on both sides also take into account the role of turn signals, and the overall design is very good.

The design style of Jietu Shanhai L9 takes a luxurious and refined route, and it is difficult to find sports-related designs on the body. The side of the car is basically on a horizontal line from the front to the rear, and the double waist line design accurately outlines the lines of the front and rear of the car. The upper edge of the doors and windows and the side skirt are decorated with chrome trim, and the black wheel eyebrows and luggage racks highlight a little bit of game.

The body dimensions of Jietu Shanhai L9 are 4862 * 1925 * 1784mm in length, width and height, and the wheelbase is 2850mm. The new car offers a variety of colors to choose from this time, including Tianshui Blue, Polar Night Black, Salt Lake White, Far Mountain Grey, Mist Grey, and Aurora Green.

The rear shape of Jietu Shanhai L9 is relatively square like the front of the car, and the straight roof can ensure that the head space of the third row of passengers is not so cramped. The through taillights can find some Chery family shadows, and the double exhaust decoration design below has also become a decorative detail of the rear of the car.

You will find a "lifetime quality assurance" badge on the D pillar of the vehicle. This is because from January 1 this year, Jietu Automobile announced that all its models can enjoy lifetime quality assurance service, which also reflects Jietu Automobile’s confidence in the quality of its products and its concern for users. Although it is just a badge to explain the facts, Jietu is the first to post it in a prominent position in the vehicle.

The high-end model tested used 20-inch aluminum alloy wheels, and the multi-spoke design also added a lot to this luxury attribute. The matching tire used the Comfort F50 series from the Giti brand, with a specification of 225/45R20. This is a tire that focuses on silence and comfort, and fits the tone of the Jietu Shanhai L9.

Hugging cockpit, space performance is good

The cockpit design of Jietu Shanhai L9 is also a luxurious and simple route. The design of the center console is not light and thin, and it also fits the tone of the vehicle. The flat sides in the middle slightly inward show a visual feeling of wrapping the cockpit, and the front passengers will feel very comfortable in it. The interior is wrapped in a large area of leather, and the wood grain veneer is interspersed to play a good embellishment effect. The interior is available in two colors: ink black and pure green color scheme. I personally still like the ink black color scheme.

The sub-dashboard has a certain shape, and I give full marks for the sense of design. In addition to the new design, it also does a good job in practicality. The front design of the mobile phone wireless charging panel provides heating and cooling storage functions in the central armrest. And some more commonly used functions such as double flash switches, air conditioning control, etc. have also been independent to achieve the bottom of the screen, which is very convenient to use. The bottom provides a large storage space, which provides a 12V cigarette lighter interface, USB and Tape-C charging interface.

The size of the steering wheel of Jietu Shanhai L9 is not small. The flat-bottom design is convenient for getting on and off. The thickness of the steering wheel is moderate and the grip feels good. The punching design is used on the inside. The multi-functional areas on both sides are still arranged and combined with various buttons. It is quite easy to use after getting used to it. The size of the LCD meter is not large, and it is embedded in a deep position of the center console, so it will not be blocked by the steering wheel when observed. The UI design of the meter is neat and clean, and I personally think the size of the font is not bad. The screen display has high definition.

In terms of the central control screen, Jietu Shanhai L9 uses a 15.6-inch high definition LCD screen, and the narrow frame design display effect is also very good. Built-in Qualcomm 8155 Snapdragon third-generation 8 core chip, the overall system fluency and APP activation speed are very good, navigation map startup and hand swiping are also very good.

The car is integrated with common online entertainment apps and intelligent voice assistants, so you won’t get bored while driving, whether you are traveling long distances or short distances in the city. The car is also equipped with 64-color ambient lights and a SONY brand 8-speaker sound system. At the same time, it is also equipped with three scents of car fragrance.

In terms of ride comfort, the performance of Jietu Shanhai L9 is also very good. The wide front seat shape has a certain wrapping. The mix of leather and suede feels good on the one hand, and the body is not easy to slip on the other hand. The main driver of the test drive model provides 8-way electric adjustment, with seat memory and waist support functions, and the co-pilot is four-way electric adjustment, with boss button. On the top model, the front seat also provides ventilation and heating functions.

The second row of seats also has a certain shape, and the embossed texture looks quite advanced. The backrest of the second row of seats can be adjusted steplessly back and forth, and the second row of seats can also slide back and forth for a long distance. In the case of the third row not sitting, the legroom in the second row is still very considerable.

Jietu Shanhai L9 adopts a 7-seat layout of 2 + 3 + 2, the second row of seats is appropriately moved forward, and the problem of seating two adult male passengers in the third row is not very big, so short-distance emergency travel can still be considered. For a 7-seat SUV model, the third row is mostly used for emergency use.

The second and third rows of seat backrests of this car can be completely flattened forward, and the volume of the trunk can reach 1634 liters at this time. Coupled with a relatively regular trunk opening and the internal structure of the carriage, it can be loaded with very rich materials when traveling. When you are tired at noon, you can also use the trunk as a bed for a nap. In terms of flexible space, the performance of Jietu Shanhai L9 is still very good.

Kunpeng super hybrid C-DM technology blessing, fuel saving and easy to open

Jietu Shanhai L9 can be said to have many bright spots in the whole body, and in terms of power, it is equipped with Chery’s proud Kunpeng super hybrid C-DM technology. The system is composed of Chery’s fifth-generation 1.5TGDI high-efficiency hybrid special engine + dual-motor power, the maximum engine power is 115kW, the maximum torque is 220N, m; P2 + P3 dual-motor architecture pure electric drive 199kW, the maximum drive is 314kW when HEV, matching the hybrid special 2DHT gearbox, the acceleration is more powerful and smooth.

Jietu Shanhai L9 is equipped with a ternary lithium battery pack with a capacity of 19.43 kWh. The pure electric cruising range of CLTC working conditions is 108km. In the case of full oil and full power (fuel tank 60L), the comprehensive cruising range of CLTC working conditions is 1100km. The fast charging function takes only 25 minutes to charge from 20% to 80%, and the 6.6 kWh external discharge function can better meet the outdoor power demand when traveling and camping.

This Kunpeng super hybrid C-DM hybrid system is still based on electric drive in logic. Even if the battery is fed during the test drive, the system will actively start the engine to store electricity for it. After reaching the conditions of use, the motor will still be used to drive the vehicle.

At this point, the driving experience of Jietu Shanhai L9 is a pure electric SUV, with a light start and rapid acceleration in the middle. Coupled with a moderately adjusted accelerator pedal, daily driving in the urban area will be more relaxed and labor-saving. The official data of the car’s zero-hundred acceleration is 7.8 seconds, which is very good in this level of SUV models.

Due to the use of Chery’s fifth-generation 1.5TGDI high-efficiency hybrid special engine, Jietu Shanhai L9 will not appear weak in high-speed driving conditions, and high-speed conditions are also the comfortable speed range of the engine, so there is no need to worry about energy consumption. When accelerating overtaking, the motor and the engine jointly drive the vehicle, and the power output is still very strong, and each drive mode is almost imperceptible when switching.

The energy recovery force was adjustable in three gears. When adjusted to the weakest level, the vehicle would slide closer to the traditional fuel vehicle when it released the accelerator pedal, and there would be no sense of dragging.

The brake pedal agility of the Jietu Shanhai L9 provides two styles of comfort and sports, and the steering force provides three styles of comfort, standard, and sports. The difference in switching experience between each style is quite obvious, and these modes can also be linked with the driving mode.

The front and rear McPherson are independently suspended, and the car’s suspension setting is still oriented towards comfort, which can be gently filtered out in response to the impact of the road surface such as speed bumps and manhole covers. However, for road conditions with more bumps, the vibration will transmit part of the vibration to the car, which can feel a clear road feeling, and the perception of the rear passengers will be greater.

The test drive model provides high-end intelligent driving auxiliary features, and the system performance is fair, which is the kind of state that allows you to use it with confidence. The front doors and windows use double laminated glass, and the optimization of noise in the car, the NVH performance in the car at high speed is still within expectations.

Full text summary:

Jietu Shanhai L9, as the first product of Jietu Shanhai new energy series, is worthy of recognition in terms of exterior interior design and configuration, and belongs to the first echelon of current models of the same class. In terms of riding space, it is also slightly better than the 7-seat SUV models of the same class. In terms of dynamic performance, Kunpeng Super Hybrid C-DM also gives a good driving experience. The driving quality, power and battery life are also very powerful. Of course, the most gratifying thing is that the official guide price of its entry-level version is very cost-effective.

In the later stage, Jietu Shanhai L9 will compete with popular models such as BYD Song PLUS DM-i, Zero Run C11, and Dark Blue S7, but I believe that with the strong comprehensive strength of Jietu Shanhai L9, it has the strength to "turn the table".

　　Beijing, May 15 (Reporter Li Xingjian) According to the Voice of China’s "News Evening Peak" report, for word-of-mouth maintenance, food safety, etc., many takeaway delivery platforms have declared that "riders should apply for a health certificate". However, the reporter’s investigation found that it is easy to search for a link to apply for a fake health certificate on the Internet. For only 30 yuan, you can get a fake health certificate completed by a P picture. "The store" also promises to "pass the package review". Many takeaway delivery platforms are also "open" to the review of riders’ health certificates, and even takeaway sites help riders open a so-called "green channel" for health certificate application, which can be completed quickly without a physical examination.

　　Xiao Zhang, who was a rider on a takeaway delivery platform in Nanjing, Jiangsu, told reporters that according to regulations, the health certificate should be handled by the CDC in each district, but at their rider station, as long as they hand over 20 yuan to the stationmaster, in less than half an hour, the health certificate can be completed and approved by the takeaway platform.

　　"The reason I don’t do it is that 70% to 80% of riders have fake health certificates. If you want to do it, you will pay 20 yuan to the webmaster, and then you will get the fake health certificate." Xiao Zhang said.

　　Xiao Zhang and others said that due to the intense competition among various platforms and the greater mobility of riders, there is a shortage of personnel at various distribution points, and some distribution points falsify health certificates for convenience.

　　The reporter searched for the name of the group "health certificate" on QQ, and the list immediately popped up multiple ways to apply for the health certificate. After the reporter randomly joined two of the group chats, an administrator soon chatted privately and asked, saying that there is no need for a physical examination, only need to provide information such as name, age, avatar photo, and the city where the running order is located. The health certificate can be applied for in all cities across the country, 30 yuan each, and promises to "pass the platform review".

　　Less than half an hour later, the reporter received the completed "health certificate", which looks almost real from the appearance. The first column of the certificate reads the employee’s preventive health inspection certificate, and the category of the employee is marked with food hygiene, which is valid for one year. It is stamped by the center for disease prevention and control of the reporter’s registered city, and the health certificate number and barcode. The staff member said that many of the health certificates used to run takeout are completed by P pictures.

　　According to media reports, although many disease control departments across the country have provided online inspection of health certificate number network services, but a number of takeaway platform personnel confirmed that the actual operation is still mainly manual review, due to the large number of people and other reasons, the verification effect still needs to be improved.

　　Reporters consulted the local 12320 public health service hotline on issues such as how to report false health certificates, and staff told reporters that they could consult industry and commerce, market supervision or health departments.

　　The reporter then dialed the Nanjing Administration for Industry and Commerce, and the staff said that questions related to the health certificate should be asked by the health bureau.

　　The local disease control department said that it is only responsible for handling health certificates, and the CDC has no law enforcement powers and is not responsible for complaints and reports of fake health certificates.

　　In recent years, Hubei, Inner Mongolia, Guangdong and other places have successively issued food safety supervision and management measures for online catering services, which clearly stipulates that operators, third-party platform providers and third-party logistics service providers engaged in online ordering services should strengthen the training and management of food delivery personnel, and require food delivery personnel to obtain health certificates according to law when they are on duty. However, the national regulatory documents do not put hard requirements on the health certificates of takeaway personnel. The "Measures for the Supervision and Administration of Food Safety in Online Catering Services" that came into effect on January 1, 2018 mentioned that "food delivery personnel should maintain personal hygiene" and "food Security Training and management of food delivery personnel should be strengthened."

　　The relevant person in charge of the Guizhou Provincial Center for Disease Control said that in addition to the problem of false health certificates being difficult to investigate and deal with, there are still problems such as "people and certificates are difficult to verify" in some areas where the health certificate has not been informatized. The person in charge said: "In our provincial CDC to apply for a health certificate, real-time capture and real-time physical examination, after the physical examination, the photo can be matched to apply for a health certificate, and take the road of informatization. Is the person going to the medical examination himself? If you don’t take the road of informatization, there may be loopholes."

　　Zhu Yi, an associate professor at the School of Food Science and Nutrition Engineering at China Agricultural University, said that health certificates that can pass the platform inspection can be called "real and fake health certificates", which brings difficulties to supervision and great hidden dangers to food safety, making the original "safety gate" of food safety into an "empty shelf". Building a fence for food safety requires the joint efforts of distribution platforms and regulatory authorities, and the full use of information technology to make the health certificate information transparent. "The market supervision department not only needs to supervise whether riders are certified to work, but also should conduct on-site inspections and spot checks. At the same time, when it comes to food hygiene, the platform cannot be mercenary."

　　[Autohome technology] Now in this car market, it is impossible to hold consumers without "work" at all. Some models are targeting new energy, some are targeting intelligence, and some are targeting the demands of young people. What do young people want? It must be "I want it all!" In this case, in addition to working on intelligent configuration, many brands also want to make their models more and more flamboyant and personalized. For example, the two cars compared today, just this design and color scheme can see that their target customers must be young people. Since "all want", mere appearance is not enough. Let’s take a look at the level of the two cars in terms of deeper chassis.

○ Model introduction and chassis overview

　　Before talking about the chassis, let’s briefly introduce the two products. Regardless of the final conclusion of the chassis hardware, these two cars are clearly aimed at the needs of young people, and I often say that the chassis at this price is actually only one aspect of the hardware. The key depends on the adjustment and whether it suits your taste. In fact, you can basically get the answer by going to the store to experience a test drive.

　　At a price of over 100,000 yuan, buying a personalized SUV is presumably the appeal of many consumers. In addition, both cars also use a 1.5T engine and a front-drive mode, but they use a CVT stepless transmission with better theoretical smoothness, while the Lynk & Co 06 is a 7-speed wet dual-clutch transmission.

　　It looks similar. In fact, this is a showdown between SAIC’s SIGMA architecture platform and Lynk & Co’s BMA Evo architecture platform. The former has been optimized in many hard-point designs and connecting rods, while the latter has always had Volvo’s experience and technology. Let’s find out which is better and which is worse.

Front suspension structure and details

　　In the front suspension section, both cars use the McPherson-style front suspension, a simple structure evolved from the candle suspension that is particularly common in this price range, and its small footprint also fits the layout of the transverse engine platform.

　　From the perspective of the general structure and material level of the front suspension, whether it is the MG ONE from the SAIC SIGMA architecture platform or the Lynk 06 from the Lynk & Co BMA Evo architecture platform, the two cars have little difference in front suspension position, and they are also in line with the normal level of SUVs at this price.

　　From the front chassis details alone, the two models are of the same level in terms of chassis hardware. MG ONE wins in the full-frame subframe and wheel arch lining coverage area, while the lower control arm of Lynk & Co 06 has been further strengthened. Both cars belong to the mainstream level in the same class of SUVs.

　　The latest version of Autonavi Map has added the function of aggregating ride-hailing, allowing users to easily call taxis, Didi Express, Shouqi Car-hailing and Shenzhou special cars with only one account in Autonavi Map. In the future, finding a taxi can be easily done with an APP. After a few days of experience, I will share with you the experience of aggregating ride-hailing.

　　On July 27, Autonavi Maps launched its new one-stop public transportation service platform at the Future Transportation Summit – Autonavi Easy Travel Platform. This platform has been connected to multiple online car-hailing service providers such as Didi Chuxing, Shenzhou Special Car, and Shouqi Car-hailing. The ride-hailing function launched by Autonavi Maps this time is also the embodiment of the Autonavi Easy Travel platform in the mobile client side of Autonavi Maps. Users can now easily call a car on Autonavi Maps.

　　Just like using the "driving" and "bus" functions of the Autonavi map, using the ride-hailing function in the Autonavi map is also very simple to get started. We just need to click the "Route" button on the homepage of the Autonavi map, and we will find that the "ride-hailing" function has been added to the function page. Enter the starting and ending points on this page, and then click "Call a Car Now", you can easily call a ride online. In addition, the editor also found a way to quickly enter the ride-hailing page, Autonavi map placed a ride-hailing shortcut in the shortcut bar on the right side of the homepage, and you can click to go straight to the ride-hailing page, which is very "simple and crude". Users who often use online ride-hailing can enter the ride-hailing page here.

　　The next step is to call a car. After entering the starting destination on the ride-hailing page, the Autonavi map will list taxis, economy, comfort, business, luxury and other grades of online ride-hailing cars for us to choose from, and list the prices of various online ride-hailing cars on the page. After we choose the type of car we want to call, click "Call a Car Now", and the Autonavi map will call each online ride-hailing platform to find a vehicle for us. There is still a section of the road to get home after I get off work from the subway every day. For this section of the road, the editor usually takes a taxi, so choose the economical Didi.

　　After the driver takes the order, like other online ride-hailing apps, Autonavi Maps will also list the model, car number, driver, real-time location and other information of the order, and allow users to contact the driver and cancel the order. When the driver picks up the passenger and starts the journey, Autonavi Maps will also display the remaining distance, time, navigation route and other information to the destination on the page, so that users can easily know the route at a glance.

　　When we arrive at the destination, the Autonavi map will automatically display the distance, duration and other information of the whole journey, as well as the fare and details. In addition, when we use the ride-hailing function of the Autonavi map for the first time, the Autonavi map will prompt us to bind Alipay secret-free payment. After binding, Alipay will automatically deduct the fee when the trip is over. We just need to get off the bus directly, which is convenient and fast, saving time and worry.

　　Many people will ask, taxi with the major network about the car platform’s own APP is good, why do you still use Autonavi map to call a car? Small series believes that this is a user convenience problem, in the current mobile end point application serious fragmentation of the status quo, if the user needs to switch a function every time you use the APP, over time, it will make users very annoying.

　　Let’s imagine the following travel scenario: You go on a business trip out of town. After arriving in the destination city, you first check the hotels near the business location on the Autonavi map and plan to stay there. After checking, you plan to call a car to this hotel. Or when you have a friend in the city where you are on a business trip, the friend knows that you are coming and wants to invite you to dinner, and tells you the place and time of the meal. But when you are done and find that the bus is a little tight, you want to call a car after checking the location on the Autonavi map. In these travel scenarios, when you check the location, you can call a car directly in the Autonavi map, instead of having to hastily switch to the online car-hailing app to call a car. Is this much more convenient?

　　After some experience, the editor believes that the release of Autonavi Maps’ easy-to-use platform and access to online car-hailing precisely solve the most practical needs of users, making Autonavi a comprehensive service platform based on providing map services. Now, Autonavi Maps can adapt to a variety of travel scenarios, providing users with a variety of travel services in one stop, making users’ mobile Internet life more convenient. With the coming of the school season in September, as well as the upcoming Mid-Autumn Festival and November holidays, car demand is about to usher in a new wave. Friends who often take taxis, I suggest you upgrade Autonavi Maps to the latest version, and then call a car more conveniently.

Video: Ace-to-Ace Edition: More laughter is waiting for you.

In recent years, Zhejiang Satellite TV’s variety matrix brand has become more and more famous, and many programs that are familiar to the audience have been launched. Among them, "Ace to Ace", which combines song and dance, competition, theater and other links, has created its own sky in the field of variety in the shed. With a large number of loyal audiences, how is each program of "Ace" planned? Is it true that so many stars are attracted by sky-high salary as said on the Internet? A few days ago, the reporter interviewed Wu Tong, the general director of the program, and he will answer the audience’s curiosity and online rumors one by one.

Why did you launch Ace to Ace?

Outdoor reality show blowout, want to differentiate

The birth of every program will have a supporting point, and the fulcrum of the birth of "Ace" is the original intention of differentiation. After the fire in Running Man, the outdoor reality show showed a blowout trend. Wu Tong revealed that it was Wang Jun, director of Zhejiang Satellite TV, who proposed the direction at that time, and wanted to make a reality show in the shed to occupy another blue ocean area of variety industry with differentiation, so after the team constantly brainstormed and scrutinized the details, there was Ace to Ace, which focused on the variety in the shed and focused on the IP concept.

Because it is a completely original program, there is no reference model. It can be said that since the birth of "Ace", every program from the first season to the second season needs great efforts and efforts. As it turns out, this variety show in the shed has indeed achieved good results with its own differentiation and has become the hottest variety show in the TV shed in China.

How does a strong guest appeal come from? Platform cohesion is the key.

Viewers who have seen Ace to Ace will be amazed at the ability of the program to invite artists. Each issue is a heavyweight ace, from Jackie Chan, Zhang Guoli, Ceng Zhiwei and other "big brothers" in the circle to Fan Bingbing, Yang Mi, TFBOY, Lu Han and other popular goddesses to "play". Why can the ace have such a strong artist appeal? For the guests who had been rumored by the Internet that "Ace" was attracted by sky-high salary, the general director Wu Tong said that it was purely a rumor. The reason why the guests of the program were willing to participate in the program was firstly because Zhejiang Satellite TV’s platform was cohesive and attractive enough to attract stars, and secondly, the artists’ docking and communication skills were really strong, which was also an advantage of the platform.

Speaking of artists, Wu Tong also mentioned two words, namely "surprise" and "moved". "Ace" programs often arrange surprise guests for the coming artists. The confidentiality of this link is well done, so the artists themselves don’t know, and it is precisely because of this that unexpected situations often appear at the recording site, which makes the "Ace" team feel surprised and moved. For example, in the ninth episode of the first season, Quiet reappeared the image of "Da Yuer" in the classic TV series "The Secret History of Xiaozhuang", and the director group specially invited Ma Jintao to play the leading actor "Dourgen" to give Quiet a surprise. Unexpectedly, Quiet was moved to tears when he saw Ma Jintao. This scene also moved the program group. In the seventh program of the second season, when Kimi suddenly appeared on the scene, not only the audience applauded and screamed for the reunited ipartment crew, but also Michael Chen, Loura and Sean immediately got high. The friends who rarely met together recalled the past on the stage, and the details were particularly touching. Similar surprises are staged in almost every issue. It can be said that surprises are mutual. The program group has prepared surprises for artists, and artists are constantly giving new surprises to the program group.

Enter the blueberry video to watch the latest full video of Ace to Ace > >

What kind of team is behind the show?

Most of the members are post-90s, and they are thoughtful for every detail.

Behind any excellent program, there are a group of hard-working people, and "Ace to Ace" is no exception. This program is basically from the planning, artist communication and details execution. They are big enough to know all kinds of hot events and new ways of playing, but they are still not careless in implementing the details. Every detail is carefully thought out and compared again and again before making a decision. Wu Tong, for example, said that in the case of the ninth program of the second season just aired, Athena Chu played the role of "Zi Xia Fairy" again after 22 years. In order to better reproduce the classic role, the costume program group just thought back and forth for a long time and prepared three sets of costumes with different stage effects, except for the transparency of 30% and 60%, and the materials of the clothes are also different, and the details are so accurate, just to bring the best programs to everyone.

Because "Ace to Ace" involves many links, the program group has a lot of preparation work to do, and it takes a lot of energy just to wear clothes and props. Wu Tong admits that the entire choreographer group sleeps less than 3 hours a day, and during the day, they do execution, such as communicating with artists and trying out costume props. They don’t start planning or summarizing until 12 o’clock in the evening, and call it a day. The hard work of the program team also shows that it is not easy to make a good program.

Wu Tong also said that compared with the first season, the second season showed more feelings, hoping to really leave something for the audience after the show. When it comes to the future, Wu Tong feels that if the audience likes it, they are willing to keep doing it, but they will not solidify their thinking, and they have been trying to bring more newer and more meaningful things to the audience.

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　　The current World Cup has entered the knockout stage. The wonderful game process and unpredictable results attracted more fans’ attention. On June 30th, Argentina-France match, CCTV’s multi-screen ratings entered the ranks of 4+ for the first time (4.29%), setting a new high for single event ratings since the start of the match.

　　The feast of the World Cup coincides with the integration of various platforms of the Central Radio and Television General Station. Taking stock of the communication effect data of this World Cup can reveal the powerful value and brand communication effect of CCTV.

　　First, the head platform for efficient aggregation of users

　　As of June 30th, the total number of users of the World Cup video broadcast by CCTV and new media content has exceeded.18.14 billion person-times. The World Cup quickly formed a super-large-scale communication effect in a short time, and together with a series of brand contents such as News Network, Spring Festival Evening, Golden Theater, live broadcast of major events, Olympic Games, etc., it formed a head resource platform for users to efficiently aggregate.

　　The promotion of media convergence provides an effective meeting point for the content interaction and collaborative operation of the platforms of the main station. By building a new media matrix and forming a one-button trigger mechanism, the efficient collaboration of various platforms on the new media side has played a positive role in the large-scale cross-screen communication of the World Cup. During the World Cup coverage, the users of multi-screen communication (TV screen, IPTV, web page, APP) based on the advantages of video at the main station always touched people for the following times.8.955 billion times; Based on the matrix communication of social media (Weibo, WeChat) on various platforms, users always touch people.9.185 billion times. Multi-screen video communication and social media secondary communication are basically the same in magnitude. Each platform integrates and cooperates to become a multiplier and accelerator for the cross-media communication of superior resources.

　　Second, the integration platform with high user stickiness

　　As of June 30th, the total time for users to watch the games on CCTV through live broadcast on big screen, playback in CCTV area, live broadcast on new media and on-demand is2.18 billion hours, multi-screen viewing users always reach for4.297 billion person-times, the average viewing time is30.53 minutes. It is equivalent to a 90-minute game, including the intermission. On average, each user only enters and exits less than three times, which shows the super high viewing stickiness.

　　The super-high viscosity of the World Cup ratings is closely related to the deepening of resource integration and the insistence on content-oriented after the integration of the main station, which makes the attraction of large and small screen platforms constantly improve. Since the establishment of the main station, major event reports and key innovative content have maintained a long-term user input in large-screen TV viewing and direct demand of new media.

　　Third, the fusion platform of large and small screen collaboration

　　According to the data, as of June 30th, the total broadcast volume of CCTV World Cup live TV broadcast was2.328 billion person-times, the total broadcast volume of live and on-demand games with new media and multi-terminals is1.969 billion person-times.

　　In terms of absolute volume, the broadcast of sports events on TV and new media is "divided into two parts", which are mutually supportive. This fully reflects the implementation effect of the integrated main station in promoting advantage gathering, resource sharing and deep integration.

　　Fourth, a balanced service platform for the rapid growth of young audiences

　　The data shows that during this World Cup, the proportion of users of young people under 40 years old, such as CCTV Audio & Video, CCTV5, CCTV Microvision and other major broadcast clients under the Central Radio and Television General Station, exceeded 70%, becoming the absolute main force for watching the event. On the TV side, since the start of the World Cup, the number of young viewers under the age of 40 in the live broadcast period of CCTV-5 evening matches (20: 00-26: 00) has increased by 83 million compared with the same period before the game.

　　In the coverage of the World Cup, CCTV has expanded the all-media channels for content dissemination, met the diverse needs of users and achieved all-round service for users. The younger cross-media users of the World Cup and CCTV’s innovative programs show that the content advantages and platform advantages of CCTV, as a national media, are being reflected in more extensive and balanced communication advantages and user advantages through deep integration. (CCTV Editor-in-Chief of Central Radio and Television Station)